Fall In Love With Your Business Again

S4E06 - AI & Ethics: How to Stay Compliant and Build Trust with Customers

Informações:

Synopsis

What happens when AI misfires in your business? Spoiler alert: it’s not pretty.In this episode of Marketing Automation Made Simple, we’re diving deep into the messy, misunderstood world of AI ethics and compliance. From accidental discount offers that spark outrage (yes, we’re sharing a personal example involving a craft brewery), to AI avatars that leave followers feeling... icky - this is the episode every business owner needs to hear before they flip the automation switch.We’re discussing:The dangers of shady shortcuts in marketing automationWhy permission-based marketing is your new best friendHow big brands (like Amazon) got it wrong—and what you can learn from themPractical ways to stay human while scaling with techThe must-know regulations that could save your butt (and your brand)If you’re using automation to grow your business - or thinking about it - this episode will help you stay smart, simple, and above all… ethical.