Recode Decode, Hosted By Kara Swisher

How Amazon runs Alexa, with Dave Limp

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Synopsis

My guest today is Dave Limp, the senior vice president of devices and services at Amazon – or, more simply, the guy in charge of Alexa. Dave’s group at Amazon also includes the Kindle e-reader, the Ring and Blink security camera systems, the Eero wifi router, and a host of other products that connect to Amazon services.  We wanted to know what the business behind Alexa looks like — Amazon sells Echo products at basically break even, it runs the Alexa for all of them for free, and it employs thousands of engineers who work on it. How does that make money? How might it make money in the future? How should we think about Alexa competing with other smart assistants, and for what kinds of business? The answers were not what you’d expect. Links: Why the global chip shortage is making it so hard to buy a PS5 Amazon's new Ring Alarm Pro combines a security system with an Eero Router Say Hello to Astro, Alexa on wheels Amazon is now accepting your applications for its home surveillance drone Amazon Glow is a video ch