Recode Decode, Hosted By Kara Swisher
How the head of Facebook plans to compete with TikTok and win back Gen Z
- Author: Vários
- Narrator: Vários
- Publisher: Podcast
- Duration: 1:05:06
- More information
Informações:
Synopsis
We’ve got a special episode of Decoder today – an interview between Verge deputy editor Alex Heath and Meta’s Tom Alison, the head of Facebook. Alex is the co-host of the newest season of Vox Media’s podcast Land of the Giants. This season is about Facebook and Meta. The season finale comes out tomorrow. Alex has been reporting for Land of the Giants for many months, and along the way he interviewed Tom. Facebook has a lot of challenges, but it seems like the biggest problem is TikTok: Facebook's problem is that it spent years – you spent years – building out a social graph that, it turns out, is less interesting than just being shown content that the company thinks you might like. Alison has been at Facebook for more than a decade and previously ran engineering for the News Feed, so he knows more than almost anyone about the history of feeds and where they are going. Links: Land of the Giants Facebook is changing its algorithm to take on TikTok, leaked memo reveals Facebook is revamping its home feed to fee