Top Agents Playbook

Last year, Harcourts, The NZ/Australia based real estate group auctioned 1200 properties in California. Their clearance rate at auction was 92% Days on market for their auctions averaged 35 against an industry average of 120. The funny thing about selling by Auction in a new market, and this is my personal observation, is that the only negative reactions come from agents. And that's okay, everyone is entitled to an opinion. And we can all understand the threat of the unknown. But if you dig a little deeper, you'll find the most critical agents wouldn't know a real estate auction from a hole in the ground. Or they're stuck in the Vietnam War era where they think Auctions are the last resort for a distressed sale situation. I have no issue with spirited discussion and informed debate, but (and this blows my mind) most of the auction haters have never actually been involved in an auction campaign. That's a bit like saying you don't like Indian food but you've never tried it. Or saying you don't like a band, but