Blogging Your Passion Podcast

Send us a textWant access to the book? go to PlatformGrowthBooks.comValidating Your Business Idea: The Decision Tree FrameworkIn this episode of 'The Market Message Show,' host Jonathan Milligan delves into Chapter 18 of his book 'Validate Your Offer.' The chapter focuses on the 'Business Validation Decision Tree,' a systematic approach to testing and improving business ideas before going all in. Using the story of Dropbox's early validation techniques, Jonathan emphasizes the importance of gathering feedback, experimenting, and iterating to achieve a product-market fit. Key insights include the importance of finding the right audience, pinpointing the critical problems your audience faces, and gathering actionable feedback to refine your offers. The episode also provides practical steps to put the Business Idea Decision Tree into action, making sure listeners can validate their ideas efficiently and effectively.00:00 Welcome to the Market Show00:11 Introduction to 'Val