Joe Dalton

In this episode of "Getting It Wrong To Get It Right," host Joe Dalton engages in a compelling conversation with Rich Schefren, a renowned entrepreneur and marketing mastermind. Rich shares his invaluable insights on the intricate relationship between sales and marketing, highlighting the nuances that define a successful business strategy. The discussion delves into Rich's fascinating career journey, from his early days in accounting to pioneering work in hypnosis and copywriting, showcasing his evolution into a dynamic business influencer. Rich candidly discusses his views on creativity, entrepreneurship, and the groundbreaking potential of AI in transforming business practices. Listeners will gain a deeper understanding of why embracing innovation and maintaining personal authenticity are crucial to thriving in today's competitive landscape. Tune in to discover Rich's profound advice for entrepreneurs and his unique perspective on leveraging AI to enhance personal and professional growth. Hosted on Acast. S