Massive Agent Podcast

This week you’ll learn a specific idea for getting seller leads using a flyer, postcard, door hanger, or even Facebook ad that is so damn clever, it’s bound to get your phone ringing. Some concepts will be true forever, and some strategies will always work. Focusing your real estate marketing efforts in a defined geographical “farm area” is a strategy that will always work. What may change, however, is HOW you go about building name recognition in your farm area. There are countless ways to digitally be seen in your farm area, but let’s not overlook the tried and true methods. Even with all the fancy new lead gen systems, smart CRM’s, Alexa Skills, Flash Briefings, and Facebook Ads… when building your brand and name recognition in your farm area, being physically seen and heard is key. If you’ve been listening to the Massive Agent Podcast for any period of time, you know I’m not a huge fan of flyers. However, in some situations, like covering a small farm area, flyers *with the right message* can be very effe