The Private Practice Business Academy

I guess I have always been a person that believed if you didn't like something you have to be a part of the change, so I have been involved with the private practice section. I was on the board of directors, served a three year term, came off last November and am still involved. I can tell you that the job is large. It just kills me when a practice says, "Well, APTA is supposed to market us." There is a level of marketing and PR going on, although it could always be more. But I believe what the private practice section has been trying to do is to create tools to empower practices to market promote themselves, work with pairs, and I think if you watch the media and you follow health care reform and Obama care, whatever side of the aisle that you live on, you know that the problems are incredibly complex. No matter how right you are on an issue, it doesn't' mean that you get your way.