Boost Your Boutique With Emily Benson

Challenges New Boutique Owners Face

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Synopsis

1:19.7: We need more boutiques to open because we need more perspectives. We need your point of view. 1:50.4: So first and foremost, no, you cannot buy samples. I know it sucks. You just can't. Okay. The way that the wholesale piece of the industry works. 2:57.3: This is why I always say you should go to market or try to go to LA or New York or wherever these people are so you can see samples and you can see what's going on.3:43.2: So now when you're on a wholesale website or you're looking at a wholesaler's line sheet, what you're actually going to see is the wholesale cost per unit.4:18.5: You are going to get great prices on styles that you didn't even realize you could get such low prices on.5:48.3: You're going to have to ask that vendor, what are their packs? What are their minimums? How are their packs broken down by size?6:41.3: Now, when you go to buy from a vendor, they're going to tell you what their minimum order is. That minimum order is for an order. That's not for a style. That's not