Ad Age Marketer's Brief

VP of Marketing Carol Best discusses brand purpose and changing consumer behavior

CMO David Sandstrom explains the fintech company’s generative AI strategy and recent moves into traditional banking

Paul Basford of William Grant & Sons discusses marketing strategies and industry trends

CMO Kyle Watson talks healthy trends and strategic Gen Z marketing

CMO joins the Marketer’s Brief podcast to discuss the chain’s media mix and updated loyalty program

CMO Ilona Aman discusses Athleta’s recent Olympics campaign and back-to-school shopping

GoGo Squeez CMO joins the Marketer’s Brief podcast to discuss how these new consumers are helping the brand grow up and spur new products

The ice cream maker has had to balance is social justice views and being part of a packaged food giant

Chief marketer behind Lysol, Mucinex and Airwick describes how company is using AI to mine insights, measure media effectiveness and more.

Vinay Shahani, senior VP for U.S. sales and marketing at Nissan Americas, on recapturing the automaker’s marketing edge and how it is approaching sports marketing.

Social media managers Kerrie Longo and Davis Miller talk about working with other brands, TikTok Shop, and what’s next for Scrub Daddy.

COO Courtney Hirsch discusses brand deals and TV rights

Beauty brand’s new campaign showcases endurance testing on its makeup products

CMO Jenn Garbach discusses the new work and how PNC competes with big budget bank rivals

Senior VP of Business Daniel Folkman breaks down the delivery brand’s strategy, recent campaign efforts and where it sees growth

Ford Global Chief Marketing Officer Lisa Materazzo on how the automaker is staying flexible among EV slowdown and what it is doing to reach new audiences, including Gen Z.

Do influencers actually get to move for free these days? Piece of Cake Chief Marketing Officer Najah Ayoub has the answer to that question and many more influencer marketing queries.

Mercedes-Benz USA CMO Melody Lee on how the automaker is marketing EVs, hybrids and gas-powered SUVs at once as the electric market slows down. She also updates us on the brand’s sports marketing approach.

Jenny Danzi discusses ‘Better with Pepsi’ campaign

Rachel Keeton discusses reviving the Project Pabst music festival, returning to growth, and drawing on the passion of PBR fans