Women Who Execute With Jen Vazquez

Send us Fan MailIf you’ve been on Pinterest for a few months and you’re not sure if it’s actually working, you’re probably looking at the wrong numbers.In this episode, I’m breaking down which Pinterest metrics actually matter for service providers, why monthly views are the most misunderstood number on the platform, and what a healthy growth timeline really looks like month by month. I’m also covering how to use Google Analytics alongside Pinterest analytics, the early positive signs that tell you your foundation is building, and when you should actually change your strategy versus hold steady.ALL LINKS MENTIONED: https://jenvazquez.com/pinterest-analytics-for-service-providers/Support the showFREE:  In this free masterclass, learn how to use Pinterest + SEO to build a visibility system that brings consistent leads (without the daily grind).  https://courses.digitalbloomiq.com/search-vs-social 

Send us Fan MailIf your content isn’t showing up on Pinterest, keywords are probably why. The good news is that Pinterest actually makes keyword research easier than almost any other platform. You just have to know where to look.In this episode, I’m walking you through exactly how to find Pinterest keywords, the 7 places you need to put them, how to avoid the keyword stuffing trap, and why local and global keywords both matter for service providers. Plus, how often you should refresh your keyword research so your content keeps compounding.ALL THE LINKS MENTIONED Support the showFREE:  In this free masterclass, learn how to use Pinterest + SEO to build a visibility system that brings consistent leads (without the daily grind).  https://courses.digitalbloomiq.com/search-vs-social 

Send us Fan MailIf you’ve been putting off Pinterest because you don’t know where to start, this episode is going to change that. I’m walking you through exactly how to build a Pinterest strategy from scratch, specifically for service providers. Not bloggers. Not product businesses.Almost all Pinterest advice out there is built for blogging businesses, and it doesn’t translate when you’re selling a service. I’m breaking down the 6 steps you need, from clarifying your message and optimizing your profile to building keyword-rich boards, creating searchable content, and connecting Pinterest to your larger marketing system. Plus the common mistakes that trip people up and the realistic timeline for results.ALL THE LINKS: https://jenvazquez.com/how-to-build-a-pinterest-strategy/The Fresh Patch Podcast - Where Good Pets Get It. Welcome to the Fresh Patch Podcast where we talk about everything, from dog...Listen on: Apple Podcasts   Support the show

Send us Fan MailPinterest just dropped their Spring 2026 Trend Report, and if you're a service provider wondering what to create, pin, or blog about this season, this is the episode you need.I'm breaking down all four major trends from the report, backed by real search data from over 600 million Pinterest users. We're talking micro-makeovers (up 415%), comfort food over spring detoxes (eggplant parm is up 785%, and I'm here for it), tiny sanctuaries and intentional connection, and why spring cleaning is basically the new self-care.But I'm not just listing trends. I'm showing you exactly how to use each one in YOUR marketing, no matter what kind of service provider you are. Whether you're a photographer, coach, designer, or creative, you'll walk away knowing which keywords to use, what content to create, and how to position your offers so they match what people are already searching for on Pinterest right now.If you've been wondering what to pin this spring, this ep

Send us Fan MailIf you've ever been confused about whether you need a headshot session or a full brand photography session, this episode is for you.Today I'm breaking down the real difference between a headshot and brand photography, and more importantly, which one actually supports your marketing as a service provider. I'm sharing a real client example, the one question you should ask yourself before booking, and what to look for in a photographer who actually plans around your content and business goals.If you're building a business online, a headshot alone probably isn't going to cut it. Let's talk about why.Resources:Book a Discovery Call: https://jenvazquez.com/discoveryBrand Photography Workbook and Checklist: https://learn.jenvazquez.com/resourcesSupport the show

Send us Fan MailIf marketing feels like you’re rebuilding from scratch every single week, this episode is for you. I’m walking you through the exact 3-step marketing workflow I use with every client — and it works whether you’re a photographer, coach, designer, or any other service provider.We’re talking about why “what should I post” is the question that’s draining your energy, how to build your entire week around one core piece of content, and why the goal is actually to make your marketing feel boring. Because boring is sustainable, and sustainable is what books clients.ALL THE LINKS: https://jenvazquez.com/the-simple-marketing-workflow-for-service-providers/Support the show

Send a textIf you’ve taken a Pinterest course and still aren’t seeing traffic or clients, this episode is going to feel really validating. I’m breaking down why most Pinterest courses don’t actually work for service-based business owners — and it’s not because the courses are bad or because you’re doing something wrong.I’m sharing a real client story about what happened when we stopped piling on more information and started implementing a strategy built around her actual business and life. Plus, the one deeper question you should be asking new clients that completely changes how you track where leads are really coming from.

Send a textIf marketing feels heavier than it should, this episode explains why.Most service providers are building around effort instead of infrastructure. In this episode, I break down what evergreen marketing actually is (and what it’s not), and the four parts of a predictable marketing system: clear positioning, one primary traffic source, a repeatable content engine, and a clear conversion path.Evergreen doesn’t mean passive. It means predictable. If you want leads without relying on daily posting, this is the structure that makes that possible.Book a Discovery Call: https://jenvazquez.com/discoverySupport the show

Send a textIf your brand or product photos look good but don’t seem to lead to bookings or sales, the issue probably isn’t quality. It’s strategy.In this episode, I break down how photos influence buying decisions before anyone reads a single word, and why alignment matters more than perfection. If you’re a service provider or product-based business, this will help you see your images as marketing tools — not just pretty visuals.If you’re ready for photos that actually support your business, explore working together.Book a Brand Photography Session https://jenvazquez.com/visualsSee more photos: https://jenvazquez.com/why-your-brand-photos-arent-converting/Support the show

Send a textIf you’ve been posting more but seeing less clarity, less traction, and more burnout — this episode is for you.We’re talking about why volume doesn’t build trust, why platforms don’t reward “more” the way you think they do, and what actually creates growth: clarity, focus, and a repeatable marketing system.If you’re ready for marketing that feels lighter and more aligned, press play.The Creative Marketing Summit is next week - don't miss your free ticket.  ALL THE LINKS: https://jenvazquez.com/why-more-content-isnt-fixing-your-marketing/Want help? Book a call:  https:jenvazquez.com/discovery FREE Marketing Summit: https://creativemarketingsummit.com

Send a textIf Pinterest feels heavy or confusing, this episode will help you understand why.We’re talking about the real cause of overwhelm — unclear messaging, scattered content, and trying to follow every single tip you hear. You’ll learn why Pinterest works best when you solve one clear problem for one clear person, and how narrowing your strategy creates momentum.If you’re ready to simplify your visibility plan, this one’s for you.ALL THE LINKS: https://jenvazquez.com/why-pinterest-feels-overwhelming/ FREE Marketing Summit: https://creativemarketingsummit.com

Send us a textPinterest feels slow for a reason — and it’s not because it’s broken. In this episode, Jen Vazquez explains why quiet growth on Pinterest is normal, how Pinterest actually works as a search platform, and why sticking with it leads to long-term traffic and clients.ALL LINKS MENTIONED: https://jenvazquez.com/why-pinterest-feels-slow/ FREE Marketing Summit: https://creativemarketingsummit.com

Send us a textAre you accidentally making your brand harder to buy from? In this guest interview, Jen talks with Nicole Powell, founder of Halcon Marketing, about neuromarketing—how the brain processes marketing messages and why most buying decisions happen before people can explain them.You’ll learn what neuromarketing actually is, the “curse of knowledge” mistake that makes messaging confusing, and why some offers need facts + ROI more than emotional storytelling. Nicole also shares practical advice for standing out in crowded markets, using data without fear, and doing audience research that actually improves conversions.Plus, Nicole shares a free guide + workbook with five neuromarketing secrets you can apply to your brand right away.ALL LINKS: https://jenvazquez.com/neuromarketing-for-service-businesses/Transform your service-based business with valuable insights and actionable strategies on how to find, attract, and book your ideal clients at our marketing summit.https://creativemarketingsummit.com FRE

Send us a textBrand photography isn’t just about aesthetics — it’s about marketing clarity. In this episode, Jen explains why the right photos help people trust faster, click with confidence, and connect with your brand across every platform.ALL THE LINKS:  FREE Marketing Summit: https://creativemarketingsummit.com

Send us a textPinterest doesn’t reward doing more — it rewards clarity. In this episode, Jen explains why simple, “boring” Pinterest strategies actually work better, how consistency beats intensity, and what Pinterest really needs to understand your content.Perfect for service providers who want steady traffic without constant overwhelm.ALL THE LINKS: https://jenvazquez.com/why-pinterest-works-better-when-your-strategy-is-boring-and-simple/ FREE Marketing Summit: https://creativemarketingsummit.com

Send us a textCan you build a multi-million dollar marketing agency without burning out — while raising kids? In this episode, Jen interviews Kym Insana , founder of Always On Digital, about the real-life systems behind her agency’s growth: flexible team schedules, trust-based management, smart hiring decisions, and the mindset shift that helps you scale beyond “it all depends on me.”You’ll hear how Kym went from NYC advertising to building a woman-owned agency on her own terms, plus the #1 marketing mistake she sees businesses make when they want results fast.ALL THE LINKS MENTIONED: https://jenvazquez.com/build-a-7-figure-marketing-agency-without-burnout-with-kym-insanaTransform your service-based business with valuable insights and actionable strategies on how to find, attract, and book your ideal clients at our marketing summit.https://creativemarketingsummit.com FREE Marketing Summit: https://creativemarketingsummit.com

Send us a textIf your Pinterest Pins are getting saved but not clicked — or clicked but not converted — this episode breaks down what’s really going on. Jen explains why saves matter, where Pinterest strategies quietly stall, and how trust is the missing link between visibility and bookings. Perfect for service providers who want Pinterest to actually lead somewhere.ALL THE LINKS: https://jenvazquez.com/why-saves-dont-turn-into-clicks/ FREE Marketing Summit: https://creativemarketingsummit.com

Send us a textPinterest has changed — and if your strategy hasn’t, it can feel frustrating fast. In this episode, Jen breaks down what actually works on Pinterest right now, what to stop doing, and how service providers can get consistent traffic without burning out. Simple strategies, clear guidance, and real-life Pinterest marketing.ALL LINKS MENTIONED: https://jenvazquez.com/pinterest-tips-that-actually-work-in-2026-and-what-to-stop-doing/

Send us a textPinterest can be a powerful traffic source for YouTube—especially if you don’t want to post every day. In this episode, Jen Vazquez explains how to use Pinterest as a search engine to send steady views to your videos using simple pin design, clear text, and smart descriptions. Perfect for service providers who want consistent growth without burnout.Shownotes: https://jenvazquez.com/how-to-get-more-youtube-traffic-using-pinterest/

Send us a textPinterest Predicts 2026 is here — and today we’re breaking down all 26 trends, the three big themes behind them, and what they actually mean for your content next year. If you're a service provider who wants more leads without the grind of daily posting, these insights will help you plan smarter and create content your future clients are already searching for.ALL THE LINKS: https://jenvazquez.com/pinterest-predicts-2026/