Synopsis
The beauty industry has changed dramatically in the last 10 years. The days of hoping your good reputation and referrals was enough to grow or maintain your clientele died out and successful stylists today need a real marketing strategy.It's actually never been easier to grow a clientele as a hair stylist or a business as a salon owner, yet stylists are giving up or struggling more often than they are thriving in this incredible industry. When I was first building my clientele, I realized immediately that nobody was teaching true business skills and long term strategies to stylists or salon owners. What good is a license and an entrepreneurial passion without the skills and knowledge to actually make big things happen?The Thriving Stylist podcast is a collection of interviews from super successful but not yet famous stylists, one-on-one coaching opportunities and actionable, strategic marketing techniques that you can use in your business today to see real results.I'm Britt Seva, Social Media & Marketing Strategist for Hair Stylists and I look forward to helping you to create a wealthy life as a stylist.
Episodes
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#070-Finding your what’s next and mastering live video marketing with Tiffany Lee Bymaster
15/04/2019 Duration: 45minI am SO excited to be bringing this episode to you! Our special guest is my good friend Tiffany Lee Bymaster (AKA Coach Glitter), a former makeup artist and personal stylist turned high-end branding and video marketing coach. In this episode Tiffany talks about her journey transitioning to an educator, how we can all use online video to enhance our brand, and her top secrets for leveling up our businesses. Be sure to stick around until the end of the episode too, as Tiffany has some awesome resources to share with us! If you want to learn more about Tiffany and the online training she has coming up really soon, make sure to follow her, @coachglitter. Learn more at: https://www.thrivingstylisttribe.com/podcast/070
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#069-Be.Do.Have. The key to getting everything you want out of this industry and living up to your full potential
08/04/2019 Duration: 24minAre we approaching our goals from the wrong angle? What If I told you there is a powerful approach that you can take that will get you well on your way to achieving your goals, starting today? In this episode I am going to talk about “Be. Do. Have,” and you’ll hear why it is truly the secret of getting everything you want out of this industry! Learn more at: https://www.thrivingstylisttribe.com/podcast/069
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#068-How to leave your salon in the most successful way
01/04/2019 Duration: 23minToday I’m wrapping up our 4-part series on making the move, by sharing how to transition out of your current salon in the most graceful and successful way possible. Even though you may be looking forward to the next step in your journey, not everyone is going to be doing the same. Navigating that awkward period before you actually leave, retaining your guests and not burning bridges in the process is something that needs to be talked about. Learn more at: https://www.thrivingstylisttribe.com/podcast/068
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#067-Salon interviews 101: What every stylist and salon owner needs to know
25/03/2019 Duration: 35minI’m really excited to be talking about salon interviews in this episode, because they are so important for both the stylist and the salon owner. That is why I’ll be sharing my thoughts from the perspective of both parties, so whether you are looking to join a team or grow one of your own, you’ll know what to be looking for in the interview process. Learn more at: https://www.thrivingstylisttribe.com/podcast/067
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#066-How to know if it’s time to leave your salon
18/03/2019 Duration: 23minHow do you know when it’s time to leave your salon? This can be a tough question to answer, but we’re going there today as we are continue our series on this topic! Get ready, because I am going to go through some “check yourself before you wreck yourself” moments, and then give you some key indicators of when (and why) it just might be time for you to leave your salon. Learn more at: https://www.thrivingstylisttribe.com/podcast/066
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#065- What today's top stylists are looking for in a salon
11/03/2019 Duration: 27minHappy salon owners equal happy stylists! In this episode we are going to go through a checklist of what stylists should be looking for, and what salon owners should be striving to achieve, so that everyone involved is successful. Learn more at: https://www.thrivingstylisttribe.com/podcast/065
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#064-Salon Photography Mastery with Morgan Kennedy
04/03/2019 Duration: 59minIn this very special episode I’m interviewing my go-to photographer, Morgan Kennedy. As you’ll hear, not only is she amazing, but she doesn’t hold anything back! Today Morgan shares her social media photography tips that can be applied by hairstylists just using our smartphones, what to do if we’re looking to bring a professional photographer into our business, how to style ourselves if we’re setting up photo shoots (FYI – everybody should be!), tips for posing our clients, and so much more. I even stole an audio clip just for my Thrivers Society members, and the strategy that Morgan reveals in it is genius, and something I have never heard before! If you’re a Thriver, the clip is ready and waiting for you in the Members’ Portal. If you’re not a Thriver yet and want to learn more on how to become one, you can head over to http://www.thriverssociety.com/. Registration will be open soon! Learn more at: https://www.thrivingstylisttribe.com/podcast/064
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#063-High Performance Habits, Outlooks & Tendencies
25/02/2019 Duration: 28minIn order to become a high performer, you must choose to do the hard work, to go the extra mile, and do to the things no one else wants to do so you can have the life you want. In this episode I am going to talk about the habits of the high performers I surround myself with, and the lessons we can all learn from them.
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#062-The Choices That Make Or Break Your Business
18/02/2019 Duration: 20minEvery day, every single move we make is a choice, and today I’m sharing the 8 choices that we make as stylists and salon owners that can have a profound impact on your business! Learn more at: https://brittseva.com/062
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#061-The Yelp Episode
11/02/2019 Duration: 25minYou’ve probably heard of Yelp, a tool that millions of consumers use to research online reviews of your company. Like it or not, it is here to stay and consumers are using it. In this episode I’ll be taking a deep dive into how we can manage and take control of our Yelp pages. Trust me, this is something that all entrepreneurs need to take advantage of! Learn more at: https://brittseva.com/061
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#060-How To Stay Out Of The Friend Zone With Your Clients
04/02/2019 Duration: 25minToday I am going to talk about something that was requested by one of my Thrivers. We all know how having a great relationship with your clients makes your business thrive, but what happens when you enter the “friend zone” with them? In this episode I’ll talk about how this situation could be affecting your business, and how to get out of it now! Learn more at: https://brittseva.com/060
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#058- What The Top 10% of Successful Stylists And Salon Owners Do To Guarantee Their Continued Success
21/01/2019 Duration: 25minEver wonder what really separates the successful people in this industry from everyone else? Today we are talking about the skills and techniques that the top stylists and salons are applying to their business in order to be successful (and sustainable)! Learn more at: https://brittseva.com/058
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#057-Real Talk: The Relationship And Family Sacrifice Nobody Talks About On The Road to Success
14/01/2019 Duration: 37minWe all know that being an entrepreneur and chasing our dreams can come at a cost, and today I am revealing the relationship and family sacrifice that no one talks about on the road to success. Learn more at: https://brittseva.com/057
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#056-The 6 Types Off Salon Outcasts And How To Know If You’re One Of Them
07/01/2019 Duration: 32minHave you ever stopped to wonder if you are you an outcast in your own salon? Today we are going to talk about the 6 different types of salon outcasts that I have identified in this industry. We’ll look at which one are you and how you can navigate through it to ensure success for you, your tribe and your salon! Learn more at: https://brittseva.com/056
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#055-5 Commitments To Make To Ensure This Is Your Best Year Yet
31/12/2018 Duration: 26minAny day could be your fresh start, and today I am going to give you the 5 major commitments you can make to yourself to ensure that 2019 will be your best year yet. For the first time ever I can really say like I feel like I have it all, and I really believe that everyone can have this and every should experience it. Learn more at: https://brittseva.com/055
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#054-How To Survey Your Clients To Get Real, Honest Feedback
24/12/2018 Duration: 31minDo you regularly ask your clients for feedback on how you’re doing as a hair stylist and business owner? Asking your clients for feedback is an incredible tool for your business, because you’ll need to know the fatal flaws to improve and grow and develop an amazing experience for your clients. Today I’ll be sharing how surveys will allow you to see the gaps in your business from the client’s perspective! Learn more at: https://brittseva.com/054
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#053-My Top Books & Podcasts for Inspiration in 2019
17/12/2018 Duration: 22minI truly believe that inspiration is the key to success, and some of the ways I like to feed my inspiration is by reading and listening podcasts. Today we are going to dig in to my top book and podcast recommendations for inspiration as we head into 2019! As promised, I’ll be giving away one the books I share in this episode with 3 lucky winners! To enter, all you have to do take a screenshot of this episode and on top if it comment what you like most about The Thriving Stylist Podcast. Tag me on Instagram, @brittseva, and I’ll be messaging the winners. Good luck!
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#052-Firing Or Phasing Out Team Members Who Aren’t The Right Fit For Your Business
10/12/2018 Duration: 23minHow do you fire a painful employee, or better yet, coach them into leaving first? I always attempt to coach someone to find his or her own path! In this episode we are going to talk about what that process looks like for me and I’ll give you tips and strategies that you too can use to make this a win-win for you and the employee.
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#051-An Interview with Angelina Caceres
03/12/2018 Duration: 01h27minI have a treat for you today, as I’m bringing you a Thriving Stylist Spotlight with my very own cousin, Angelina Caceres! Angelina joined the industry just a couple of years before I did and she was somebody that I very much looked up to as I was building my clientele. In this episode Angelina explains (very humbly I think!) how she became a salon owner so quickly in 2007, right when the recession hit, and how she didn’t let it slow her down. You’ll hear the way she grew her business over the years and the journey to now moving into a new and improved location in a building she’s purchased. What I love about this interview is that Angelina keeps it real. Sure she’s had tons of success, but she’s also had to overcome a lot of challenges. From learning how to lead to a team, to balancing motherhood with being a stylist and owner, you’re going to hear everything that she’s learned along the way.
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#050-How To Organize Your Monday So That The Rest Of Your Week Is Badass
26/11/2018 Duration: 17minWant a kick ass week? Of course you do – who doesn’t! Today I am going to talk about how you can plan out your year, your months, your weeks and even your daily tasks to make sure this happens. What I reveal in this episode will totally change things for you not just in your business, but in your personal life as well.