Cold Call

  • Author: Vários
  • Narrator: Vários
  • Publisher: Podcast
  • Duration: 104:47:44
  • More information

Informações:

Synopsis

Cold Call distills Harvard Business School's legendary case studies into podcast form. Hosted by Brian Kenny, the podcast airs every two weeks and features Harvard Business School faculty discussing cases they've written and the lessons they impart.

Episodes

  • Testing New Contact Tracing Approaches in a Pandemic

    18/08/2020 Duration: 12min

    Singapore officials added a nationwide, Bluetooth-based contact tracing program called TraceTogether to their suite of Covid-19-fighting strategies, which already included human-led tracing. The new digital program’s success would rely on mitigating privacy issues. Would Singaporeans adopt TraceTogether? As Singapore’s government opened up the technology to the world, would you? Harvard Business School professor Mitch Weiss discusses his new case, “TraceTogether.”

  • Glossier Built a Cult Brand and a Digital Community, but What’s Next?

    04/08/2020 Duration: 27min

    The digital-first, direct-to-consumer beauty brand Glossier considers marketing strategies that move away from organic community support and toward influencer marketing and paid media. Harvard Business School professor Jill Avery discusses the debate in her case, “Glossier: Co-Creating a Cult Brand with a Digital Community.”

  • Starbucks Commits to Raising Awareness of Racial Bias

    21/07/2020 Duration: 28min

    After a highly publicized act of racial discrimination by a Starbucks employee against two African American men in one of its stores in 2018, the company closed its 8,000 U.S. coffee shops for a day of unconscious bias training. The company also revised store policies and employee training practices. Harvard Business School professors Francesca Gino and Katherine Coffman discuss what we can learn about unconscious bias in corporate culture from Starbucks’ reaction to that incident in their case, “Starbucks: Reaffirming Commitment to the Third Place Ideal.”

  • SmileDirectClub Looks Beyond Direct-to-Consumer Marketing

    07/07/2020 Duration: 30min

    Harvard Business School professor Len Schlesinger and RSE Ventures Co-founder Matt Higgins discuss why direct-to-consumer channel businesses, like teledentistry company SmileDirectClub, must implement a strategy that moves them beyond DTC in order to thrive – and how to make that change. This episode is based on the Harvard Business School case, “SmileDirectClub: Better is Better.”

  • Is It Time for Big Apple Circus to Fold the Tent?

    23/06/2020 Duration: 18min

    By 2016, the Big Apple Circus had weathered many storms in its 38 seasons as one of the most well-known New York City nonprofits. But with ticket sales and charitable giving in steep decline, the future for this beloved circus and its Clown Care program is uncertain. Harvard Business School professor David Fubini discusses his case, “Big Apple Circus: Time to Fold the Tent?”

  • In a Pandemic, What’s the Best Strategy for the Global Vaccine Alliance?

    09/06/2020 Duration: 23min

    How should the vaccine alliance, Gavi, respond to the worldwide need for a vaccine for the Covid-19 pandemic? Harvard Business School professor Tarun Khanna discusses how experimentation, judicious risk taking, and entrepreneurship in finance and capital markets could enable the way forward and unlock the science in his case, “Gavi and Covid-19: Pandemic of the Century.”

  • Can the “Cummings Way” Live on After the Founder Retires?

    26/05/2020 Duration: 30min

    After 50 years at the helm of Cummings Properties, billionaire and philanthropist Bill Cummings is winding down his roles at both the family business and foundation that he built. How should the management team move the company forward? Harvard Business School professor Christina Wing and protagonist Bill Cummings discuss the case, “Bill Cummings: The Cummings Way.”

  • Autonomous Vehicles are Ready to Disrupt Society, Business, and You

    12/05/2020 Duration: 36min

    The rise of autonomous vehicles has enormous implications for business and society. Harvard Business School professors Bill Kerr and Elie Ofek explore the factors influencing development and commercialization, as well as future success and consumer adoption in their cases: “Autonomous Vehicles: The Rubber Hits the Road... but When?” and “Autonomous Vehicles: Smooth or Bumpy Ride Ahead?”

  • Is the Healthiest Building in the World Worth the Rent?

    28/04/2020 Duration: 31min

    Healthy buildings and superior air quality are increasingly important as people spend 90% of their lives indoors. Harvard professors John Macomber and Joseph Allen discuss their case, “A Tower for the People: 425 Park Avenue,” their new book, “Healthy Buildings,” and how their learnings extend to a post-COVID world.

  • Fortnite Was a Blockbuster for Epic Games, What’s the Encore?

    14/04/2020 Duration: 18min

    In the ever-changing video games industry, Epic Games, the maker of the incredibly popular Fortnite multi-player game, considers whether it could become a PC-games distribution platform. Harvard Business School’s Andy Wu discusses his case, “Epic Games.”

  • Bringing the Case Method Online

    07/04/2020 Duration: 23min

    In this special episode of Cold Call, Brian Kenny speaks with Harvard Business School professor Srikant Datar about how Harvard Business School brought 1,800 MBA students and 200 faculty online in under two weeks amid the Covid-19 pandemic. They discuss the challenges of scaling under pressure to maintain the highest level of participant-centered learning possible, the lessons learned, and how this crisis may change the way we teach and learn forever.

  • Controlling the Emotion of Negotiation

    31/03/2020 Duration: 25min

    Two siblings, Thomas and Sally Campbell, are faced with selling their childhood home. They need to make several difficult decisions, all the while navigating their contentious relationship. Harvard Business School professor Leslie John discusses the importance of asking (and answering) the right questions when negotiating, particularly under emotional stress, in her case, “The Campbell Home.”

  • Is There a Winner in Huawei’s Digital Cold War with the U.S.?

    17/03/2020 Duration: 27min

    Against the backdrop of his case, “Huawei: A Global Tech Giant in the Crossfire of a Digital Cold War,” Harvard Business School professor Bill Kirby discusses Huawei’s entrepreneurial start, where the tech giant is headed in the future, U.S.-China relations, and the Chinese government’s response to the Coronavirus.

  • Do Universities Need 2U to Create Digital Education?

    03/03/2020 Duration: 31min

    2U, an online program management provider, believed it was the strongest partner to enable the digital transformation of universities by allowing them to offer a variety of courses to a new student profile. Harvard Business School professors Karim Lakhani and Marco Iansiti discuss the case, “2U: Higher Education Rewired,” and connections to concepts in their book, “Competing in the Age of AI.”

  • Global Ocean Trust: Protecting the Blue Planet in New Ways

    18/02/2020 Duration: 26min

    Following a successful career in finance, Torsten Thiele has devoted himself full-time to the challenging cause of ocean conservation and stewardship. Harvard Business School professor Rosabeth Moss Kanter and Thiele discuss how changing the narrative is imperative when looking for ways to solve big problems.

  • Why Backstage Capital Invests in “Underestimated” Entrepreneurs

    04/02/2020 Duration: 30min

    Harvard Business School professor Laura Huang, whose new book “Edge” explores methods for turning adversity into professional advantage, is joined by Venture Capitalist Arlan Hamilton to discuss her strategy of backing entrepreneurs who have been ignored because of stereotypes, biases, and preconceptions.

  • China-based Fuyao Glass Considers Manufacturing in the U.S.

    21/01/2020 Duration: 24min

    Not many Chinese companies open manufacturing facilities in the U.S., but automotive glass maker Fuyao is considering just that. Harvard Business School professor Willy Shih examines factors that go into deciding where companies should locate production facilities in his case, “Fuyao Glass America: Sourcing Decision.”

  • Can Capitalism Be Fixed by Making Companies More Just?

    07/01/2020 Duration: 28min

    Harvard Business School professor Ethan Rouen and Charlie Wang explore whether capitalism is broken and if JUST Capital's performance evaluation rubric and strategies for exerting influence are likely to be effective in improving corporate behavior. Their case is titled, “Measuring Impact at JUST Capital.”

  • Under Pressure, OXXO Rethinks the Convenience Store

    17/12/2019 Duration: 30min

    Mexican convenience store chain OXXO dominated its market -- until its chief rival doubled in size almost overnight. Harvard Business School professor Tatiana Sandino discusses how CEO Eduardo Padilla responded by creating an agile organization based on a team culture and strong management systems.

  • Why CalSTRS Chooses to Engage with the Gun Industry

    03/12/2019 Duration: 27min

    Should large institutional investors divest or engage if they have an issue with a company? Harvard Business School professor Vikram Gandhi discusses why and how CalSTRS, the $200 billion pension plan for California public school teachers, chooses to engage with gun makers and retailers in California in his case, “CalSTRS Takes on Gun Violence.”

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