Synopsis
Products That Count is one of the largest communities of product managers, leaders and founders in the world. It provides insider access to founders and C-level execs such as Netflix Product VP, Crossing the Chasm legendary author, Trulia Founder, or Lyft CMO, via speaker series, podcasts, and invite-only executive retreats. Partners include WeChat, Yelp, LeanPlum, Pragmatic Marketing, and StartupDigest. Its venture arm, Mighty Capital, invests in companies building products that count once they have demonstrated product/market fit. More at ProductsThatCount.com.
Episodes
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EP 191 - Hinge CPO on Setting Goals and Hyper Customer Focus
09/02/2022 Duration: 34minTo empower your team, as a product manager or executive, you need to set clear goals and outcomes. However, this can be difficult when each individual communicates and documents in different ways that make sense to them. How do you establish the North Star while staying hyper-focused on customers? Hinge CPO Michelle Parsons shares her methods for creating and mapping organizational goals that will scale product.
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EP 190 - Roadzen CEO on Using Data for Global Solutions
02/02/2022 Duration: 28minAs cars become more connected, we can make more decisions using data. Automations are within reach for underwriting decisions, distribution, and claims, just to name a few. How can we create products that use data for global solutions? In this episode, Product Talk host and ALTR Product Lead, Neha Shah, interviews Roadzen CEO Rohan Malhotra who discusses how AI data bridges the gaps between insurance and mobility to make better decisions.
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EP 189 - Meta Product Leader on Product Leadership at Scale
26/01/2022 Duration: 35minThe role of product manager is not necessarily one-size-fits-all. Within each company, from small start-up to very large corporations, the product manager’s leadership will need to have different approaches. As a company scales, what can a PM expect and skills they should consider? Meta Product Leader Yun-Kuan Lin shares observations of how product teams evolve as companies grow, and the difference in leadership skills at each stage.
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EP 188 - Shopify VP of Product on the Power of Pivoting
19/01/2022 Duration: 20minWhen product managers think about setting goals within product teams, we can shy away from accepting if we have set the bar too high, for ourselves or others. We are ambitious individuals and want to meet or exceed the goals we set. How do we normalize mistakes, failure, and human error? Shopify Vice President of Product Mamuna Oladipo shares opportunities to pivot within your goals when faced with mistakes and failures.
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EP 187 - SignalWire Founder and CEO on Transforming Telecommunications for the Next Generation
12/01/2022 Duration: 37minProduct leaders are category creators and world changers. For example, the world of telecommunications used to require a lot of physical dedicated equipment with a lack of flexibility. How did this industry change into the powerhouse it has become today? SignalWire founder and CEO Anthony Minessale shares how telecommunications turned into a software platform, the role it played in remote work, and what to expect for the next generation.
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EP 186 - Dow Jones Product VP on Experimentation, Subscription, and Personalization
05/01/2022 Duration: 30minExperimentation can be developed as a powerful storytelling and product tool. Through experimentation, a product manager can make accurate, data-driving decisions that can expand their product’s reach. These don’t need to be complicated, but how can product managers experiment in ways that best fit their product? Dow Jones Product VP Peter Gray shares his unique insights in experimentation, subscription, and personalization to create value.
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EP 185 - Top 4 posts from the 4 seasons
22/12/2021 Duration: 14minThis year has been another one for the history books. In our 2021 Product Talk year in review, we handpicked an episode for each season led by some of our hosts: Transfix’s Patrick Blute, Universal Electronics’ Nikki Ahmadi, and our founder SC Moatti. Relive insights from leaders at Ramp, Dolby, and Cox Communications, as well as Silicon Valley icon Geoff Moore. Listen to their insights into industry trends and product.
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EP 184 - BetterLesson SVP on Building Quality Edtech Products
15/12/2021 Duration: 29minSome product leaders enter this career because they want to be involved with product directly, while others jump in by happenstance. In non-tech roles such as teaching, the ability to make an impact with certain products comes from a different vantage point. How can future PMs utilize these experiences to enhance their products? In this episode, Product Talk host and ALTR Product Lead, Neha Shah, interviews BetterLesson Sr. VP Amber Orenstein who discusses how having a diverse professional background provides a different perspective on building quality edtech products.
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EP 183 - PepsiCo Product Lead on Building Platform Products That Scale
08/12/2021 Duration: 34minThere are many different products and thousands of ways to build these products. In a technology-first environment, a platform is part of this process, whether it helps to build the product or is the product itself. What comes first in all this development: the platform or the product? PepsiCo Product Lead Deepika Yerragunta shares her ideas of building platforms as products and within frameworks to boost productivity and scale.
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EP 182 - LinkedIn Product Lead on Challenges to Online Trust and Safety
01/12/2021 Duration: 23minWe are online all day, every day, for all aspects of our lives and business. We want a space that is safe and trustworthy to share information without the fear of getting scammed or hacked. However, there isn’t a silver bullet or quick fix to the safety issue. How does a company treat the real-life problem of internet safety and trust? LinkedIn Product Lead Shreyas Nangalia shares how safety PMs balance challenges, solutions, and customers to make secure products.
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EP 181 - Blue Cedar CEO on How to Build High-Quality, Secure Mobile Apps
24/11/2021 Duration: 37minWe all use mobile apps, all day, every day. As consumers, we only see them right as an end product and don’t have any insight into all of the complexity a typical organization has to coordinate, from cross-team collaboration to integrating various technologies. What are some of the challenges and opportunities for businesses to produce high-quality mobile apps? Blue Cedar CEO John Aisien shares how product leaders can build secure mobile apps to deliver positive business outcomes.
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EP 180 - Award Advisory Board Product Leader on the Empowering the Whole Human Category at the 2022 Product Awards
19/11/2021 Duration: 11minFelipe Gasparino takes the mic to tell listeners about the category of “empowering the whole human” at the 2022 Products That Count Product Awards.
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EP 179 - Cox Communications Product Lead on Moving Success from B2C to B2B
17/11/2021 Duration: 29minWhen a business wants to innovate and capture a different market segment, that might involve some big changes. For some, this also might mean changing from a direct-to-consumer approach and targeting your product toward other businesses. What are some elements and surprises to consider in order to make a successful switch? Cox Communications Product Lead Kelly Hoople shares how her path led her to a product leader role, and what it takes to be successful when moving a business from B2C to B2B.
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EP 178 - Fmr Transformco Product Lead on the Responsive Product Accountability Category at 2022 Product Awards
12/11/2021 Duration: 23minFmr Transformco Product Director Maheep Bhalla introduces the Responsive Product Accountability category for the 2022 Product Awards.
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EP 177 - Getsafe Product VP on Insurance Tech Product Development
10/11/2021 Duration: 23minMost of us need some type of insurance at different points in our lives, and often more than one type of policy. The paperwork can be cumbersome, the claims drawn out, and the whole process daunting. Is the insurance industry taking a digital cue from others, and how can it become customer-empowering? Getsafe VP of Product & Design Konrad Heimpel shares insurance changes within tech and how its product development is different from other industries.
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EP 176 - Indeed.com Senior International Product Lead on Level Up Scale & Complexity Category at 2022 Product Awards
05/11/2021 Duration: 12minThis is the third in a five-part series introducing the categories for the Products That Count 2022 Product Awards. Last time, we heard from Transfix Product Marketing Lead, Patrick Blute, on Delightful User Journey. In this talk, Indeed.com Senior International Product Lead Iryna Krutenko introduces the Level Up Scale & Complexity category for the 2022 Product Awards.
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EP 175 - Procore Product Lead on Demystifying Artificial Intelligence
03/11/2021 Duration: 29minSelf-driving cars, replicators from Star Trek, or even Rosey from The Jetsons: It is an exciting time to be in the field of artificial intelligence with many ideas defining what it means. It also is a popular career path for product professionals. What does it actually mean outside of all the hype and excitement surrounding this term? In this episode, Product Talk host and ALTR Product Lead, Neha Shah, interviews Procore Product Lead Reza Shirazi who talks about demystifying artificial intelligence and what it means to build AI products.
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EP 174 - Transfix Product Marketing Lead on Delightful User Journey Category at 2022 Product Awards
29/10/2021 Duration: 16minThis is the second in a five-part series introducing the categories for the Products That Count 2022 Product Awards. Last time, we heard from Google Product Lead, Neha Taleja, on Informed Go-To-Market Strategy. In this talk, Transfix Product Marketing Lead Patrick Blute introduces the Delightful User Journey category for the 2022 Product Awards.
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EP 173 - Sorcero CEO on Data Analytics For Cognitive Solutions in Life Sciences
27/10/2021 Duration: 30minThe most critical decisions in the world are driven by people’s understanding of unstructured content. It all comes down to the abilities of subject matter experts to make those decisions entirely driven by whether they're looking at the right piece of that data at the right time. Is there a solution for these companies to view and process the correct information? Sorcero CEO Dipanwita Das shares ways she discovered data analytics can produce cognitive solutions in life sciences.
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EP 172 - Ambient Photonics CEO on B2B Product Management
20/10/2021 Duration: 36minWhen developing a B2B product, product managers have to think a bit differently than other PMs. From ideation to client interaction to pricing, many areas shift for this specific market. What are some areas PMs should focus on when working within the business-to-business realm? Ambient Photonics CEO Bates Marshall shares the ways B2B product management differs from direct to customer and some tips for product managers at B2B companies.