Synopsis
LIBERTY Sessions is a podcast built on the premise that every woman has a unique gift to share with the world. We celebrate and support the entrepreneurs that are making their mark. We inspire and equip women who want to begin their own entrepreneurial journey. Our mission is to give women the space to reflect, actualize and be intentional about the way they live their lives. We believe that true liberation is found in this pursuit.
Episodes
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How 2000lbs of Metal Turned a Perfectionist Into a Creative Entrepreneur: Jill Nieporte PT 2
21/11/2018 Duration: 37minThis week Nada continues her conversation with Jill Nieporte of Jill Cate Design and Letterpress. In Part 1, Jill shares how a 2,000 pound creative outlet launched her into being an entrepreneur! This week, Part 2, Jill details how connection, relationships and encouraging people is her passion. She has applied this philosophy in her designs and how she creates community. Jill shares with Nada, the challenges of creating community around paper and snail mail in a digital world. With pop up events she is able to showcase her beautiful design and feel the luxury of her products. She has also utilized Instagram as a tool to foster honesty, vulnerability and celebration; building trust with her online community. Follow Jill at @jill.cate.letterpress on Instagram and Facebook. And if you are looking for some beautiful encouraging stationary go to www.jillcate.com.Don't forget to follow us at @libertyforher on Instagram, Twitter, and Facebook. Please let us know your thoughts about this episode by using the hashtag
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How 2000lbs of Metal Turned a Perfectionist Into a Creative Entrepreneur: Jill Nieporte PT 1
15/11/2018 Duration: 35minJill Nieporte is the Founder and CEO of Jill Cate Design and Letterpress, a design studio that offers bespoke stationery for special occasions and greeting cards. In this episode, Jill shares how her full-time job left her in need of a creative outlet. Leaning into a childhood obsession; paper, ink, and words, Jill began designing special occasion stationery for fun. While Jill has labeled herself a “middle of the road” artist, equal parts creative and organized, she found the letterpress to be a tool that allowed her “middle road” nature to flourish. With the encouragement of friends and family, she decided to invest in her own 2,000-pound letterpress and began learning the ancient art form. Jill is still cranking—literally, and has created thousands of custom wedding invitations, birth announcements, and stationery and has since added a line of greeting cards to inspire everyday connections—pen and stamp required! Follow Jill at @jill.cate.letterpress on Instagram and Facebook. And if you are looking for so
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How a Menswear Shirt Build a Women’s Wear Brand: Sadie Beaudet PT 2
07/11/2018 Duration: 44minThis week Nada continues her conversation with Sadie Beaudet of Tradlands. In Part 1, Sadie shares how she solved a wardrobe problem by launching a business that specializes in essentials inspired by menswear. This week, Part 2, Sadie details how Tradlands has cultivated a vibrant community through listening to their customers. From e-mail marketing to Instagram stories, she offers practical advice to strategically grow your business by really understanding your consumers' needs and desires. Sadie’s obvious respect for each Tradelands customer, follower and fan is a lesson for all of us who want to connect and grow a loyal community. Follow Sadie and Tradlands at @tradlands on Instagram and Facebook. And if you are looking for some beautiful essentials for your closet go to www.tradlands.com.Don't forget to follow us at @libertyforher on Instagram, Twitter, and Facebook. Please let us know your thoughts about this episode by using the hashtag #libertysessions and please rate and review us—it helps to know if
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How a Menswear Shirt Build a Women’s Wear Brand: Sadie Beaudet PT 1
31/10/2018 Duration: 31minSadie Beaudet is the Founder and CEO of Tradlands, a clothing line offering essentials for women inspired by classic menswear. In this episode, Sadie shares how it all started with a button up shirt. Although she didn’t hold a fashion-design degree, Sadie grew up sewing and learning how to sew from her grandmother and mom. She was always drawn to menswear clothing and found shopping for such items limited. Putting her sewing skills to good use, she made her own pieces. Sadie believed there were more women like her wanting this timeless clothing. While Sadie never thought she would run her own business, she grew up with parents who encouraged her and her brother to be entrepreneurs. After spending time in the typical 9-5 jobs, she found herself wanting more ownership and growth in the work that she was doing. Since launching Tradlands, she reflects on how natural it feels to be an entrepreneur. It’s not without hardships, but there is something beautiful about putting out your vision and values into the world
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How a Chocolatier Built a Business Honoring Family and Culture - Renata Stoica PT 2
24/10/2018 Duration: 24minThis week Nada continues her conversation with Renata Stocia of tinyB Chocolates. In Part 1, Renata shared how she built a family business around her favorite childhood chocolate. This week, Part 2, Renata details the creative ways tinyB Chocolates is building community. Renata feels strongly about getting tinyB Chocolates in front of potential consumers. Building community while teaching others how to roll their own brigadeiro is just one of the ways she invites people to become a part of her chocolate covered tribe. Ummm, sign us up, please! Follow tinyB Chocolates at @tinyBchocolate on Instagram, Twitter, and Facebook. You can find out more about brigadeiros at https://www.tinybchocolate.com. Don't forget to follow us at @libertyforher on Instagram, Twitter, and Facebook. Please let us know your thoughts about this episode by using the hashtag #LIBERTYSessions and please rate and review us—it helps to know if this podcast is inspiring and equipping you to launch and grow your ventures. Hosted on Acast. See
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How a Chocolatier Built a Business Honoring Family and Culture - Renata Stoica PT 1
17/10/2018 Duration: 30minRenata StoIca is the Chocolatier and CEO of tinyB Chocolates, a chocolate company that specializes in the official treat of Brazil--brigadeiros. In this episode, Renata shares how her successful career as a nurse left her wanting more. She wanted to devote time to something more creative. Her search led her to renew her passion for chocolate making, and more specifically crafting brigadeiros, a skill she learned as a child from her chocolatier mother. Wanting to turn her passion into a family run business, Renata teamed up with her husband, Andrei, a tech entrepreneur. Together they have grown their brigadeiros business focusing on e-commerce and taking advantage of their San Francisco location to build relationships with Silicon Valley companies. These relationships have led to large orders of boxed brigadeiros for clients and employees. Additionally, they offer subscription services so that you can have a monthly “Treat Yourself” package delivered to your door. Creating innovative sales channels, and offeri
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How THE WHAT. Created a Community of Perennial Women: Gina Pell and Amy Parker PT 2
10/10/2018 Duration: 48minThis week Nada continues her conversation with Gina Pell and Amy Parker from THE WHAT. In Part 1, Amy and Gina shared the story of their entrepreneurial partnership. This week, Part 2, Gina and Amy detail the power of creating community through private Facebook groups and how it is possible to have IRL experiences online. They also share how to translate a massive online community into actual in-person experiences at summits and events. Follow THE WHAT. at @thewhathq on Facebook and Instagram. You can find out more about THE WHAT at http://www.thewhatlist.com and join their private Facebook group at https://www.facebook.com/groups/thewhatwomen/. You can also follow Gina @gpgram and Amy @huddyparker on Instagram. Don't forget to follow us at @libertyforher on Instagram, Twitter, and Facebook. Please let us know your thoughts about this episode by using the hashtag #LIBERTYSessions and please rate and review us—it helps to know if this podcast is inspiring and equipping you to launch and grow your ventures. Hos
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How THE WHAT. Created a Community of Perennial Women: Gina Pell and Amy Parker PT 1
03/10/2018 Duration: 46minGina Pell and Amy Parker are the Chief Content and Chief Executive Officers of THE WHAT. list, a weekly newsletter and community, connecting women to WHAT matters to them. In this episode, Amy and Gina share how they are business partners who “can’t quit each other!” With 18 years and three ventures, they have weathered the entrepreneurial storm together. After navigating the dot com boom, the 2008 recession, running a lifestyle website, and the dramatic changes in online advertising, Gina and Amy have learned the importance of iteration and pivoting. Each of these lessons, and a little bit of life, have led to the launch of their 3rd business, THE WHAT. list. THE WHAT. list has created a thriving online community of women through curated content around Amy and Gina’s discoveries of products, services and experiences. THE WHAT has grown beyond its newsletter beginnings and now boasts a vibrant private Facebook group and an in-person experience, THE WHAT. SUMMIT. Side note: Nada also uncovers exactly what Gina
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How One Woman’s Business Was Built To Celebrate Her Heritage: Carmen Ruiz de Huidobro PT 2
26/09/2018 Duration: 31minThis week Nada continues her conversation with Carmen from ESPAÑOLITA. In last week’s episode, Part 1, Carmen discuss how she kept on creating new businesses until she found the right space for her creative expertise. This week, Part 2, Carmen shares her community building wisdom with us by advocating for authenticity on and off the social media, not letting fear hinder you from starting a business, and cultivating community with real-life experiences. Who’s joining us in ESPAÑOLITA trip?? Follow Carmen at @espanolita_net on Instagram. You can find out more about ESPAÑOLITA and ESPAÑOLITA trips by going to www.www.espanolita.net. Don't forget to follow us at @libertyforher on Instagram, Twitter, and Facebook. Please let us know your thoughts about this episode by using the hashtag #LIBERTYSessions and please rate and review us—it helps to know if this podcast is inspiring and equipping you to launch and grow your ventures. Hosted on Acast. See acast.com/privacy for more information.
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How One Woman’s Business Was Built To Celebrate Her Heritage: Carmen Ruiz de Huidobro PT 1
19/09/2018 Duration: 36minCarmen Ruiz de Huidobro is the Founder of ESPAÑOLITA, a platform that highlights all things great about Spanish culture, food and artisans. Whether its ESPAÑOLITA’s curated trips to Majorca, her Spanish inspired dinner series or sharing products and stories of native artisans, Carmen is committed to making sure you fall in love with her home country. In this episode, Carmen shares how her entrepreneurial journey was birthed out of passion. Her Spanish heritage has been a source of inspiration. From being a Production Assistant and art directing films to interior design and running a catering and floral business, the through line has always been her Spanish roots. Carmen urges to “be yourself!” She challenges us to find our authentic voice and not get sucked into what’s “of-the-moment”--especially in social media. She encourages anyone who has an idea to just start! “Do it and allow yourself to be open to learn, pivot and create the space and business that’s right for you.” Follow Carmen at @espanolita_net on
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LIBERTY Live- Celebrating the Launch of LIBERTY’s Editorial Journal
12/09/2018 Duration: 01h02minIn this special episode of LIBERTY Sessions, Nada celebrates the launch of LIBERTY’s Editorial Journal by interviewing powerhouse business owners, Clare Vivier of Clare V., and Emily Current and Meritt Elliott of THE GREAT. In this panel discussion, Clare shares how she identified a gap in the handbag market when she was looking for a stylish laptop case. Her made in LA designs launched a lifestyle brand known for its classic style and quality as much as it’s playful French sensibility. We know you’ll enjoy Clare’s down-to-earth and accessible nature--she’s a breath of fresh air. Emily and Meritt join the conversation by letting us in on their decades long partnership. Launching multiple brands, these friends share the secret to their partnership and their business success. Whether they are playing the role of stylists, denim and home decor designers or retail executives of THE GREAT, this creative duo is honest and transparent about how they have built the businesses though highs and lows. While we are sorry
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From Cancer Diagnoses to Launching a Deodorant Brand: Ira Green PT 2
05/09/2018 Duration: 35minThis week Nada continues her conversation with Ira from Green. In last week’s episode, Part 1, Ira discuss how the discovery that antiperspirant is an actual drug, led her to launch her own natural deodorant company. This week, Part 2, Ira shares social media wisdom, specifically also insight on how she has leveraged Facebook Ads--even with a small budget. We admit her advice does not stink! (are you laughing, cause we are!) Follow Ira at @freedomdeodorant on Facebook and Instagram. You can find out more about the Freedom products by going to www.freedomdeodorant.com.Don't forget to follow us at @libertyforher on Instagram, Twitter, and Facebook. Please let us know your thoughts about this episode by using the hashtag #libertysessions and please rate and review us—it helps to know if this podcast is inspiring and equipping you to launch and grow your ventures. Hosted on Acast. See acast.com/privacy for more information.
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From Cancer Diagnoses to Launching a Deodorant Brand: Ira Green PT 1
29/08/2018 Duration: 40minIra Green is the Founder and CEO of Freedom Deodorant, a natural deodorant company. Within one year, three of Ira’s friends were diagnosed with breast cancer. After hearing about the risks associated with antiperspirant, she took matters into her own hands and began researching natural deodorants.In this episode, Ira shares how she went from a successful financial career to product entrepreneur. Fueled by her passion to find an effective natural deodorant, Ira developed a formula that ultimately led to the launch of Freedom. From perfecting her deodorant recipe to identifying distribution gaps and building public awareness, Ira has learned a thing or two from starting this “Freedom journey.”Ready to scale her business, Ira opens up about the humbling process of raising capital, especially as a woman. She shares her trial and error process in effectively using Freedom’s social media platforms, and has great advice about trusting your intuition as opposed to outside voicesFollow Ira at @freedomdeodorant on Fac
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How Ancient Wisdom Helped Launch a Skincare Line: Jennifer Yen PT 2
22/08/2018 Duration: 35minThis week Nada continues her conversation with Jennifer Yen from Purlisse. In last week’s episode, Part 1, Jennifer shares the value of leaving no stone unturned. “You never know when a contact can bring new business opportunities!” This week, Part 2, Nada gathers social media practices from Jennifer and learns more about the value of creating partnerships with subscription beauty companies, beauty influencers, and makeup artists. These partnerships create credibility, exposure and ultimately convert followers into customers. Follow Jennifer at @purlisse on Instagram and Facebook and @jenyen1 on Instagram. You can find out more about the Purlisse skin products by going to www.purlisse.com.Don't forget to follow us at @libertyforher on Instagram, Twitter, and Facebook. Please let us know your thoughts about this episode by using the hashtag #libertysessions and please rate and review us—it helps to know if this podcast is inspiring and equipping you to launch and grow your ventures. Hosted on Acast. See acas
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How Ancient Wisdom Helped Launch a Skincare Line: Jennifer Yen PT 1
15/08/2018 Duration: 35minJennifer Yen is the Founder and CEO of Purlisse, a skincare company that is the culmination of Asian wisdom and modern philosophy.As an actress, Jennifer’s skin suffered from being subjected to heavy make-up and a rigorous filming schedules. After unsuccessfully using various high end and natural skincare products on the market, Jennifer turned to her grandmother’s Asian beauty secrets to heal her skin. These family rituals inspired her skincare line Purlisse. When Jennifer’s television career as a superhero finally came to a close, she became an entrepreneur and superhero for skin care! Jennifer’s entrepreneurial career was not met with instant success. Her vision was ahead of its time and required a good dose of endurance before the market was ready for Purlisse.Today Jennifer is able to utilize the popularity of Asian skincare by leveraging influencers over multiple social platforms. She also encourages us to remember that our customers are influencers too. Now that is wisdom to live by!Follow Jennifer at
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How A Single Mother Let Go of Fear to Disrupted the Hair Care Industry: Devin Graciano PT 2
08/08/2018 Duration: 40minThis week Nada continues her conversation with Devin Garciano from Use Me Hair. Listen to Part 1 to learn how Devin changed her career trajectory once she became a mother and ultimately launched a life-long dream. This week, Part 2, Nada gathers social media wisdom from Devin. Whether learning how to invest time on relevant social platforms or gaining insight into working with social media experts, Devin opens up and shares her not-so-secret secrets.Follow Devin at @usemehair on Instagram. You can find out more about the Use Me hair products by going to www.usemehair.com.Don't forget to follow us at @libertyforher on Instagram, Twitter, and Facebook. Please let us know your thoughts about this episode by using the hashtag #libertysessions and please rate and review us—it helps to know if this podcast is inspiring and equipping you to launch and grow your ventures. Hosted on Acast. See acast.com/privacy for more information.
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How A Single Mother Let Go of Fear to Disrupted the Hair Care Industry: Devin Graciano PT 1
02/08/2018 Duration: 34minDevin Graciano is the Founder and CEO of Use Me hair products. The line consists of four luxurious hair products that are simple to understand and use.At a young age, Devin wanted to work in the hair industry. When the popularity of hair extensions grew (pun intended) she became an educator and spokesperson for a well-known band. She was soon traveling the world as a sought after expert in the space.In this episode, Devin opens up about how becoming a single mom caused her to rethink her career trajectory and pursue an idea she had been considering for years. She needed to create a schedule where she could continue to work in the industry she loved and be available for her daughter in the way she wanted to. Use Me hair products are the result of years of experience and expertise combined with her passion for simplifying even woman’s hair care routine with clean ingredients.Along with her emotional and encouraging entrepreneurial story, Devin shares her tips for using social media to engage customers and grow
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How Eight Women Decided to Connect, Empower and Employ Women in Africa: Project Raiz
11/07/2018 Duration: 55minIn the summer of 2016, Nada Jones, founder of LIBERTY, small business consultant, and author, along with Caroline McGraw, a social changemaker, producer, and documentarian, planned a trip to connect U.S. based designers with artisans in Swaziland and Mozambique. The goal of the trip was to find sustainable ways to employ African artisans through partnerships with U.S. designers. Together they would create products for a global marketplace. They called their venture Project Raiz. In this special episode of LIBERTY Sessions, Nada interviews each female designer who went on the Project Raiz trip. She checks in with them months later and asks why they went on the trip, what happened while they were there, what's happened since they’ve been back, and what’s next. Each designer shares her unique intention, experience and impact. We don’t want to spill ALL the beans, but let’s just say their hopes to empower and employ were realized in more ways than one. For more information about Project Raiz go to www.projectrai
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How Pimple Popping Launched A Skin Care Business: Dr. Sandra Lee PT 2
04/07/2018 Duration: 28minThis week Nada continues her conversation with Dr. Sandra Lee, aka Dr. Pimple Popper. In last week’s episode, Part 1, Nada and Dr. Sandra Lee discuss how Dr. Sandra listened to her gut and built a dermatology empire through finding many touch points to communicate with her consumers on social media. This week, Part 2, Nada gathers social media wisdom from Dr. Sandra Lee. She shares the challenges of changing social media platforms and how to identify passive income when those changes occur. Although, Dr. Sandra Lee says she’s not a “businesswoman,” you’ll hear how she pivoted and scaled to create a loyal following of Popaholics.Follow Dr. Sandra Lee at @drpimplepopper and @slmdskincare on Instagram. You can find out more about Dr. Sandra Lee, her skincare line and watch some pimple popping videos at www.slmdskincare.com and www.drpimplepopper.com.Don't forget to follow us at @libertyforher on Instagram, Twitter, and Facebook. Please let us know your thoughts about this episode by using the hashtag #libertyse
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How Pimple Popping Launched A Skin Care Business: Dr. Sandra Lee PT 1
27/06/2018 Duration: 43minDr. Sandra Lee is a board certified Dermatologist and social media sensation. In response to her enormous fan base, Dr. Pimple Popper, as she has come to be known as, has turned her focus to developing products and content to give her YouTube fans more of what they came for. Her skincare line, SLMD and her blog, The Pretty Pimple, both provide answers to various skincare needs and questions.After being fascinated by an Instagram influencer, Dr. Sandra Lee decided to share videos of her daily work and soon found a community of people who are fascinated, obsessed, comforted and even appalled by her pimple popping videos.In this episode, Dr. Lee shares how she parlayed her internet success into multiple revenue streams. She’s honest and transparent about trying to balance various platforms while maintaining her dermatology practice and offers advice on delegating, letting go of control and differentiating yourself. Follow Dr. Sandra Lee at @drpimplepopper and @slmdskincare on Instagram. You can find out more a