Go-to Gal With Jaclyn Mellone

  • Author: Vários
  • Narrator: Vários
  • Publisher: Podcast
  • Duration: 221:27:48
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Synopsis

Marketing + Mindset Mentor

Episodes

  • Mindset Makeover: That Thing You Keep Putting Off

    05/09/2019 Duration: 25min

    Episode #60. Actually taking action can feel really freaking scary, right? I feel like that on a monthly basis. But doing those scary things that take me out of my comfort zone are absolutely what accelerate my business.In this episode, I get real with recent experiences that had me completely petrified and share the mindset tips I use to overcome those feelings and take transformative action.In This Episode You’ll Learn:Why you’re not alone when you feel totally terrified to take actionWhat to do when you’re worried no one will show upHow to put yourself out there no matter what the action is!Favorite Quotes“Actually taking action can feel really freaking scary.”“If you wait until you’re certain of the results, you’ve waited too long.”“As CEOs, we have to be willing to fail in order to succeed.”Discussed on the show:https://jaclynmellone.com/plan

  • Keys to a Website that Converts

    02/09/2019 Duration: 41min

    Episode #59. For most of us, our websites are not the business. Our websites are the door to the business and what we’re really selling. So how do we create websites that sell our stuff? Sam Munoz is here to share her web development expertise.In our conversation, Sam shares her journey of resisting her natural skills in development to start a creative business then ultimately getting a day job and then starting the web development business she runs now. Besides her insightful story, Sam also shares tons of actionable tips on making your website convert your ideal clients. Tune in now!In This Episode You’ll Learn:Sam’s story of fighting against her naturally analytical mind to starting a tech-oriented bizThe one thing your website really needs to do (and it’s not looking pretty)Sam’s favorite tool for delivering a primary call to action on your websiteHow to leverage the fact that your about page is the most visited web page on your siteWhy adding FAQs to your contact page will save you loads of timeThe simpl

  • How to Deal with Nightmare Clients

    29/08/2019 Duration: 40min

    Episode #58. Have you ever had a client who made you feel like you were never good enough? What about someone who called you at all hours, working insanely hard just to keep their business. You know, I’m a people person and I’ve still had nightmare clients who made me feel underappreciated and undervalued. The thing is, when I was dealing with pain in the butt clients I realized it was actually all my fault. How? Tune into this episode to find out how you could be behind your nightmare client problems and the tips that just might fix it!In This Episode You’ll Learn: My experience working with nightmare clients who determined my scheduleWhat we’re doing that actually creates nightmare clientsThe common denominator between all your difficult clients that makes a big differenceWhat to do if you have a difficult client right nowHow to show up so your clients don’t treat you like crap4 tips to eliminate your nightmare client problem!Favorite Quotes“I would find myself with clients where I felt like I had to jump t

  • Leveraging Livestream and Raising Rates with Jereshia Hawk

    26/08/2019 Duration: 54min

    Episode #57. Jereshia’s mission is to teach everyday side hustlers proven corporate strategies that help them make more money, close more clients, and increase sales. Today she is sharing those strategies with you!In this episode, Jereshia shares insights from her journey of going from entrepreneurship to corporate and back to entrepreneurship and the strategies she teaches clients to succeed and scale faster than they can imagine. Plus, Jereshia is a live streaming guru! She gets into the nitty, gritty details of bringing on tons of clients through livestream. Tune in now for actionable tips and tricks!In This Episode You’ll Learn:How to leverage the skills you already have in order to succeed from the beginning Why you need to get more into livestreaming for your business and how to get startedThe key to a successful call to action during your livestreamHow often you should be livestreaming (spoiler: it doesn’t have to be daily!)Why your next step should be raising your rates…not creating a courseJereshia’s

  • This Belief Held Me Back…Can You Relate?

    22/08/2019 Duration: 18min

    Episode #56. Do you ever look at the competitors in your space and think, “HOWWWWW?” How is she charging that? How is she on all these podcasts? How is she on TV?! Well, there’s a little misconception there that might be holding you back.Tune into this episode now and we’ll uncover the false belief that’s clouding your mindset.In This Episode You’ll Learn:The missing link in your marketing that separates you from ‘her’What makes the difference when it comes to raising rates and landing opportunitiesWhy you can be an expert but not achieve the success of other expertsMy step-by-step strategy to overcome this limiting belief!

  • Creating Services That Are Easy to Sell with Courtney Chaal

    19/08/2019 Duration: 47min

    Episode #55. Have you ever become the Go-to Gal for something unintentionally? Courtney Chaal started out as a copywriter and became the ‘Sales Page Girl’ even though that wasn’t exactly what she was aiming for. Overtime, Courtney realized that her clients needed more help than a new sales page. They needed services they could actually sell. In this action-packed conversation, you’ll learn how Courtney transitioned her business model and began to teach the keys to creating packages that get booked out. Listen now for simple steps you can take to get to the next stage of your business.In This Episode You’ll Learn:How Courtney’s copywriting business evolved into teaching her clients how to book outWhat to do when you become the Go-to Gal for something unintentionally What Courtney did when she found out 80% of her audience made less than $2K/month How Courtney completely transitioned her business model (no, it wasn’t overnight!)The problem you may have if you’re NOT embarrassed by the first services you put out

  • How to Define What You Do to Get More Referrals

    15/08/2019 Duration: 34min

    Episode #54. Are you having trouble defining what you do? Tune in for Jaclyn’s method of selling yourself in an introduction.

  • Easy Steps to Be Your Own CFO with Stephanie Skryzowski

    12/08/2019 Duration: 51min

    Episode #53. You can’t make the best, most strategic and smart decisions for your business without doing some sort of number crunching. Right, Gals? Well, Stephanie Skryzowski is here to help us understand our numbers on a whole new level and actually use them to achieve our goals.It turns out, looking at your numbers can actually be fun. Don’t believe me? You may hate pulling out your excel sheets because you’re looking at them with the wrong perspective. Tune in now for a conversation on numbers that will have you thinking about your business in a whole new way.In This Episode You’ll Learn:The self-limiting money mindsets Stephanie sees in entrepreneursWhat small steps you can take today to get comfortable with your numbersWhy you need to take a ‘CFO day’ every month for your businessHow you’re missing out on the fun part of looking at your numbers!Stephanie’s way of thinking about your expenses strategically to get more doneHow to invest in your business for growth without trashing your budgetThe financial

  • How to Scale Without Adding More Hours with Micala Quinn

    08/08/2019 Duration: 45min

    Episode #52. Micala Quinn is known for helping moms leverage their skills to become work from home moms, but that’s only the tip of the iceberg. This phenomenal woman made the transition from virtual assistant to course creator and cultivated knowledge along the way to work less and still grow more.If you’re interested in getting to the next level without adding more hours, tune in to this inspiring episode!In This Episode You’ll Learn:How Micala made the jump from virtual assistant to course creatorThe steps Micala took to triple her take-home pay from teacher to virtual assistantHow Micala’s built up her coaching program to reach almost $500,000 in revenueWhat Micala did to overcome her fears and step out of her shell as an entrepreneurThe one thing Micala focuses on in order to grow her businessFavorite Quotes:“You don’t have to grow slow just because you only want to work 15 hours a week.”“You can’t put yourself out there once and expect something to happen. It takes trial and error.”“Focus on the numbers

  • The Key to Landing Oprah-Sized Opportunities with Sandra Grahame

    05/08/2019 Duration: 41min

    Episode #51. Are you ready for a lesson in stepping out from behind your business, taking every opportunity and speaking up for your brand? Our fabulous teacher is the incredible Sandra Grahame. This woman went from not even thinking about starting a business to becoming the face of a successful brand.In this episode, you’ll learn the mindset shifts that made the difference as Sandra put herself out there and the keys to landing those major opportunities. Tune in now!In This Episode You’ll Learn:The exciting story of how Sandra and her friends ended up on OprahHow Sandra seized the opportunity to turn her friend club into a businessThe key to ‘getting lucky’ and landing amazing opportunitiesWhy it’s so important to keep putting yourself out there day after dayHow Sandra overcome her struggle around being the face of her brandWhat you need to realize in order to overcome your fears of being your brandThe mindset trick Sandra uses to fail forward and change her mindsetFavorite Quotes:“The years that I stay hype

  • How to Overcome Resistance and Show Up with Margo Aaron

    01/08/2019 Duration: 39min

    Episode #50. Press play for major business insights with a side of writing tips! Margo Aaron is here to share the keys to show up as yourself online and find success through failure. Gals, this is one I wanted to rewind and listen to over and over again. Margo had such fantastic thoughts to share.If you’re ready to trust your instincts and take imperfect action, listen in to this special episode with Margo Aaron. I can’t wait to hear what you get out of it!In This Episode You’ll Learn:Why you encounter resistance around doing things for your own brand The critical piece you need to write well and show up in your writingHow to find your voice online and counter the copycat effectWhy trusting your instincts is the key to success and failure onlineHow to figure out why and when to shut down a failed projectMargo’s expert tips on overcoming writer’s block How Margo became her authentic, snarky self on social mediaFavorite Quotes:“After you have success with what you’ve built, the resistance actually gets louder b

  • Mindset Makeover: End Your Guilt Trip with This Shift

    29/07/2019 Duration: 20min

    Episode #49. There are some guilty consciences in the air and it’s about time we cleared that up! I don’t know about you but I was practically raised with guilt. Feeling guilty is something I’ve struggled with for a long time and that’s why I’m very intentional about how I deal with it.If you’ve been going on a guilt trip all summer long, listen in to this episode for a welcome perspective shift!In This Episode You’ll Learn:Why it’s so easy to go on a guilt trip in this seasonWhat to do when your conscience starts to feel heavy with guiltHow constantly apologizing is a sign of a guilt problemThe simple, smart way to flip the switch on your guiltWhat to do when you’re always downplaying your successFavorite Quotes“The constant weight of guilt can really hold you back.”“Just because it’s simple, doesn’t mean it’s easy.”“This is an energy shift that will ripple positive energy into whatever situation you’re in.”

  • How to Scale with an Agency Model with Jen Berson

    25/07/2019 Duration: 48min

    Episode #48. Chances are you haven’t considered running your business as an agency. Jen Berson is here to show you that this is one business model you need to consider. Besides sharing her expert tips on running a successful agency, Jen offers insights into running a team and creating a business that supports your dream lifestyle.If you’re tired of being overworked and underpaid, put those headphones in and listen to this gem-packed episode.In This Episode You’ll Learn:How Jen made the unpopular decision to go from litigator to PR CEOWhat Jen did to create a business that served her lifestyleThe unique way Jen applies the ‘Be, Do, Have’ model to hiringWhat makes an agency profitable and why you might consider this modelWhy starting an agency is so low-cost and easy to doHow Jen works with billion-dollar companies in her mom-friendly agencyWhy there are better target markets than other entrepreneurs Jen’s tips on getting started with an agency modelFavorite Quotes:“I’ve set up this business to completely compl

  • How to Create Raving Fans and Scale Your Biz with Joy with Shunta Grant

    22/07/2019 Duration: 49min

    Episode #47. Do you ever think about the purpose behind your product? The feeling you want your customers to have when they work with you? Why what you do really matters? Shunta Grant is the queen of purpose, Gals, and she’s here to teach us the core values behind creating a business of purpose and joy.Shunta runs two fabulous businesses. She’s the owner of Because of Zoe, a hair bow business, and a business educator teaching the Peace Pace Progress Framework. I can’t wait for you to listen to this episode because Shunta has this amazing way of breaking things down into a foundation and getting to the core of running a business that really matters to you and your customers. Tune in now!In This Episode You’ll Learn:How Shunta runs a retail business and a coaching business with a baby at homeThe essential Framework Shunta teaches to build a strong business foundationWhy spending time making your business ‘pretty’ hurts you in the endHow finding the purpose behind your product leads to a raving fan baseThe engag

  • My Money Mindset: Farnoosh Torabi, host of So Money Interviews Me!

    18/07/2019 Duration: 46min

    Episode #46. The tables have turned, Gals! This week I’m sharing a recording from when I was interviewed by Farnoosh Torabi on her award-winning podcast, So Money.In this conversation, you’ll learn more about the mechanics of my life as a business owner and mom, why my team is so vital, and some of my mindset around money. Tune in now to hear this chat with one of my favorite gals!In This Episode You’ll Learn:How I set up my business and team as a work from home momWhere I learned everything I know about marketing and relationship buildingWhy starting a business made me lose confidence and how I flipped that mindsetThe mindset makeover I had around working hard to make moneyMy biggest money mistake and my financial goal for this yearFavorite Quotes:“Maybe I could take this money I was going to put into a nanny and put it into building a team.”“Whenever I don’t have enough time, that means I’m doing too much and I need to hire someone.”“Just because you’re building a business online doesn’t mean there aren’t s

  • Making Your Business Run Like Clockwork with Adrienne Dorison

    15/07/2019 Duration: 01h17min

    Episode #45. What would happen to your business if you went on a 4-week vacation? Adrienne Dorison is here to show you that total chaos doesn’t have to be the answer! In this episode, Adrienne shares what it’s like to go from personal brand to partnership, how to set your business up to run smoothly from the beginning, and the key strategies you need to enact as a leader so things run like clockwork. This conversation is full of gems, my friends. Tune in now!In This Episode You’ll Learn:How Adrienne went from personal brand to a successful partnershipThe key to making a partnership work with a popular, strong partnerHow to be in a business that’s not all about you and merging with another brandWhy you should be thinking about efficiency from the beginning of your businessThe reason you might be stuck in decision-making mode instead of delegatingHow to take the Queen Bee role in your business so everything runs smootherWhy you need a ‘big promise’ and how it will grow your businessFavorite Quotes“Just because

  • How to Get Booked on Local and National TV with Kathy Gulinello (Producer for Dr Oz)

    11/07/2019 Duration: 55min

    Episode #44. How do you make the jump from sharing your stuff online to landing spots on TV? Gals, wonder woman Katherine Gulinello came on the podcast to tell you how. Katherine is a veteran daytime television producer and media-marketing think tank CEO. You better believe it, this lady is secret-dropping everything you need to know to get noticed by producers and achieve your TV goals!From boosting your creativity, starting brainstorming masterminds and finally getting on TV, Katherine has loads of behind the scenes insights to share. Tune in now!In This Episode You’ll Learn:How Katherine started Pink Tank to empower female creativityWhy forming a brainstorming group could transform your businessHow to get on TV by thinking like a producerWhat you bring to TV that producers find incredibly valuableThe secret sauce to getting noticed by traditional mediaWhy you don’t have to be a traditional expert to get tractionWhat you need to do before you aim for the Today showThe key to a sizzle reel that lands intervi

  • Even Experts Need to Work For Free – Here’s When

    08/07/2019 Duration: 01h01min

    Episode #43. What if I told you that working for free could build your business and your authority faster than anything else? Working for free might go against everything your ego tells you—but I want you to keep an open mind, my friend. In this episode, I’m sharing the foundation of a six-figure business that goes against what everyone else is saying. Tune in now to find out exactly when working for free can make you the Go-to Gal in your space.In This Episode You’ll Learn:How leading with generosity builds your status as an authority FASTWhy working for free isn’t just for people starting outThe work-for-free strategies that directly lead to more incomeHow to decide what situations you’ll work for free inWhy you shouldn’t work for free unless you have super clear boundariesThe exact strategies I recommend to build your authority with generosity!Favorite Quotes“‘Should I work for free?’ Let’s reframe that to ‘When should I work for free?’”“If you work for free without boundaries, it’s not going to work for y

  • How to Scale by Doing the “Unscalable” with Nathan Barry

    04/07/2019 Duration: 49min

    I’m pretty sure that most of you have either heard about ConvertKit, are thinking about using it, or are already raving fans. Today’s guest is the Go-To Guy behind ConvertKit – Founder and CEO, Nathan Barry.This isn’t a typical interview with Nathan though, and we actually don’t really talk much about email marketing.Nathan opens up to share his entrepreneurial journey with us – how he was able to make 6 figures selling ebooks – and how he made the pivot to starting Convertkit. He also breaks down the exact strategy that he used to grow ConvertKit to 10K/mo recurring revenue. (Hint: This strategy can be applied to most businesses and you might just want to steal it!)  He also shares with us the success ConvertKit is having now, and how was able to make the shift to fully BE the CEO. Some of my favorite quotes:“You have to fulfill the promise that you made to people.It needs to get the job done and be fun, fast, and easy to use.But a lot of the community comes from how you go about doing business.”“All of that

  • When You Have a Case of Comparisonitis

    01/07/2019 Duration: 17min

    Comparison sometimes feels like this disease all entrepreneurs have, something I like to call comparisonitis. This tricky little infection is something we try our best to avoid by unfollowing every jealousy-inducing feed and staying in our own protective bubble. But friends, this is putting yourselves at a disadvantage!In this episode, I aim to help you channel your comparisonitis to actually get where you want to be. Because avoiding it is just keeping you stuck. Are you in for a mindset makeover? Listen in now!In This Episode You’ll Learn:The sneaky way comparison shows up in your businessHow comparisonitis is actually an amazing opportunityWhy Marie Kondo-ing your feeds of competition may hurt youWhat your brain is trying to tell you through comparisonHow to work with your comparisonitis to create successWhy you need clarity on the type of success you craveFavorite Quotes“We don’t compare ourselves to the most successful, most accomplished people. We compare ourselves to the people who are just a few steps

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