Your Virtual Upline Podcast

Recently, I received a question from a community member of ours who is wondering if she should be mentioning the name of her company in her social media content. In this episode I give my personal opinion, which is based on what the actual facts and data are telling us about this topic!  If you haven’t had a chance to grab your seat yet, our upcoming two-day workshop, From Likes to Leads: Transforming Social Media Engagement Into Sales, is happening on September 27th and 28th! I believe that this is one of the most important workshops we have ever done, for so many reasons, and you can register now at www.yourvirtualupline.com/likestoleads! Listen to Learn 2:34 - Why the advice that says to not talk about your company or products is outdated in 2023 4:48 - What you’re missing out on if you’re not mentioning your company or products in your social media content  9:08- A special ask I have of you on how you can support this podcast and its message 9:51 - How being transactional is holding so many people back to

What is the ‘GIVE to ASK’ ratio of the content that you are creating? This is a concept that we teach our students in Love, Serve, Grow, and I want to introduce it to you today. Asking people to buy too much is one of the biggest reasons that we see people struggling to get engagement and to get people to like, comment and message them, so this is an important topic and something that you need to be paying attention to! If you haven’t had a chance to grab your seat yet, our upcoming two-day workshop, From Likes to Leads: How to Transform Social Engagement Into Sales, is happening on September 27th and 28th! I believe that this is one of the most important workshops we have ever done, for so many reasons, and you can register now at www.yourvirtualupline.com/likestoleads! Listen to Learn 2:43 - Why knowing your GIVE to ASK ratio is key component of being successful on social media, especially right now 4:12 - How we teach this concept in our Love, Serve, Grow program and the difference between direct and indir

Today I want to have a very real discussion around the current state of the network marketing and social selling profession. Is it really dying, and are people just not wanting to do this anymore? People have been asking me this, so I’ll be sharing what’s really going on, and I will give you perspective on the tremendous opportunity that exists in our industry right now! I am so excited to be officially announcing our upcoming two-day workshop that I’m hosting on September 27th and 28th, called From Likes to Leads: How to Transform Social Engagement Into Sales. As you’ll hear in this episode, I believe that this is one of the most important workshops we have ever done, for so many reasons! You can register now at https://yourvirtualupline.com/likestoleads! Listen to Learn 3:53 - A quick look at this history of our profession and the main problem many social sellers are facing today  8:00 - Key stats and figures that show what is happening in the industry, plus what to keep in mind about natural business cycle

For today’s show we’re going old-school, as I reveal strategies you can use to prospect people face-to-face, in real life! In this episode, you’ll hear me share some funny stories and things that I used to do to sharpen my sales skills in-person, and I want you to watch what happens when you get out of your comfort zone and start having more face-to-face conversations! Stay tuned because this coming Friday, September 8th, I’ll be sharing exciting details about the upcoming two-day workshop happening in September, and you won’t want to miss it! Listen to Learn 3:02 - What I see people doing wrong in face-to-face conversations and how it’s counterintuitive to what we’ve been told to do  6:02 - How I would approach an in–person conversation and the two things that I always focus on  8:06 - What happens when you do a really good job asking purposeful questions and getting the other person talking about himself or herself 9:47 - A special ask I have of you on how you can support this podcast and its message 10:28

There are many differences between coaching and training, and for a leader, understanding these differences is key. When coaching is done in the right way it results in real transformations, and in today’s episode, I reveal the simple steps you can start taking now to become a better coach! Stay tuned for the upcoming announcement I have for you about the September workshop, where I’m going to show you how to turn likes into leads and sales for your business! Listen to Learn 3:30 - The first things to understand about the real importance of coaching  7:37 - What the key distinctions are between coaching and training 10:25 - The lightbulb moments that happen in coaching conversations when what I’m talking about today is applied 12:36 - A special ask I have of you on how you can support this podcast and its message 14:24 - What I mean when I say you have to “coach yourself first” 18:15 - How to coach others by reviewing content and conversation, and why this is something I would require on every single call wou

In this episode, I want to talk about what defines “success” in content creation, going above and beyond just the likes, comments and shares that your social media post receives. Today I present to you four completely different things to take into consideration that will help you start to look at the content you are creating through a whole new lens! Listen to Learn 0:40 - Why it’s so important for us to come up with a new way to measure how successful our content is 3:45 - Where the real value in your social media posts lies 5:38 - What happens when you only measure your success by likes and comments  6:50 - A special ask I have of you on how you can support this podcast and its message 7:41 - The tremendous opportunity that exists with every single post you make on social media 8:10 - An example of how my content impacted someone I know in a surprising way  9:47 - Why it matters so much that our content lives well beyond the 24 hours after we post it 11:34 - A reminder that your content is your legacy    F

If you’re someone who has ever struggled with knowing what to do and say when someone pushes back on the cost of either buying your products or getting started in your business, this is going to be a very important episode for you. Today I reveal how to connect and build value by identifying the problem, and not by focusing on price. I also share the big shifts that will happen in your business when you start doing this! Listen to Learn 2:07 - What your job in a sales conversation and throughout the sales process needs to be 3:03 - How I would approach a conversation with someone who gave me a price objection 6:49 - A special ask I have of you on how you can support this podcast and its message 8:20 - Value, not price, always determines whether somebody buys  9:29 - The real reason why prospects are holding back from taking that next step  Follow me on Threads & Instagram at @bob_heilig Join our free Network Marketing Community  

You could spend hours and hours each week on coaching calls, but are you getting a return on those hours you’re putting in, and are the people on your team actually doing the work? In today’s episode, I share how you can promote accountability as a leader, the things you can start doing right now to coach others in a better way, and what is really needed to help each person on your team grow and succeed! Listen to Learn 2:27 - What you should be doing in each and every coaching call you have 3:58 - A requirement you can set for your team that builds action into the coaching 5:00 - The impact that blind spots are having and something that can be done during your coaching calls that will help your people identify theirs 6:17 - A special ask I have of you on how you can support this podcast and its message 6:58 - Why ongoing feedback and repetition of important concepts is a critical component in helping people grow and succeed 8:00 - What you’ll see happen when you coach through the lens of transformational con

If you’re somebody who feels called to help and being of service feels really aligned with who you are and how you want to show up in the world, but you just don’t like selling, then this episode is for you. This is something I hear from a lot of people, so I’m not only going to share why it’s our responsibility to sell, but I’m also revealing HOW to sell so that you can start helping and serving today! Listen to Learn 1:56 - Why it’s so important that we reframe the way we view sales  3:02 - An important nuance of the concept of sales as a way to help others  5:07 - Where a lot of people go wrong in this process  5:41 - A special ask I have of you on how you can support this podcast and its message 6:24 - An analogy that helps illustrate the relationship between the problem and the need that exists for your ideal customer 8:17 - What to understand about the psychological aspect of sales and selling  11:19 - An actionable step you can take right now to begin selling and helping Follow me on Threads & Ins

Transformation posts, or “before” and “afters”, are a really popular type of content that we see a lot of in our community and in our profession… but do these posts still work in 2023? We’re going to dive into this question today and I’m going to give my thoughts and perspectives, including what you need to be doing differently when it comes to using this type of content! Listen to Learn 1:38 - Why I believe transformation posts are still good to use, and some general guidelines on how to do them the right way  5:56 - What will happen if you’re just pitching or selling in these posts 7:06 - The very first thing you should be leading with in transformation posts  9:38 - A special ask I have of you on how you can support this podcast and its message 10:19 - Why it’s important that the problems you are looking to solve are specific to your specific ideal customer  14:39 - How to approach highlighting your unique process and an example of how I would do it when offering weight loss solutions   Follow me on Thread

If you were to take an honest look at your business, have you been leading with love, or have you been leading with fear? A big part of what we teach in Love, Serve, Grow is putting love at the center of your business and your life, and I’m going to share how you can do it in this episode! Listen to Learn 1:08 - What comes to mind when I think of leadership  2:27 - The two ways to increase leadership capacity and a common leadership blindspot we see in our Love, Serve, Grow program 5:28 - What it looks like to lead with fear vs. leading with love 8:53 - A special ask I have of you on how you can support this podcast and its message 10:15 - The things that will happen when you lean into difficult conversations and begin leading with love  12:12 - A simple framework you can use when approaching the next difficult conversation you need to have  17:13 - How critical conversations are such amazing opportunities for us to grow as leaders  Follow me on Threads & Instagram at @bob_heilig Join our free Network Ma

If you’ve been struggling with customer retention, you’ll want to listen because today I share my #1 customer retention strategy, and it’s so simple that anyone can do it and instantly start to see better results! Listen to Learn 3:09 - My #1 customer retention strategy and the impact that offering more value to your customers will have on both you and them  4:14 - A look at the customer experience and the two parts to this system  5:48 - How the point of purchase is not the finish line, it’s the starting line when you use the transformational approach to selling 6:37 - A special ask I have of you on how you can support this podcast and its message 7:24 - A real life example of how a product can solve a problem for your customer  8:12 - Why customer service, despite common beliefs, doesn’t build relationships and trust or offer a lot of value  Follow me on Threads & Instagram at @bob_heilig Join our free Network Marketing Community  

Whether you refer to our industry as network marketing, social selling or direct selling, there are negative perceptions and beliefs that exist about our profession as a whole. In this episode, I share a different way of looking at what we do, and if you start doing what I talk about here today, I guarantee that you will defeat 90% of your competition! Listen to Learn 0:44 - What the negative perception of network marketing is and where it all stems from  4:48 - The 3 pillars that will help you in overcoming this negative perception 8:37 - Why you need to always be growing as a person, and as a leader, in order to grow your business 9:30 - A special ask I have of you on how you can support this podcast and its message 13:02 - How your definition of success will change as you continue to grow  15:02 - Why I say that growth is intentional, and you are the catalyst for the growth of your team    Follow me on Threads & Instagram at @bob_heilig Join our free Network Marketing Community  

In today’s episode, I share the ways we as a company navigated a recent season of drought, with the hopes that what we learned during this time can help you become a better leader, no matter what season your business is in! Listen to Learn 3:19 - The natural reaction most people have when business starts to slow down and what good leaders do instead 6:40 - Some common objections that I hear from clients I’m coaching, plus the importance of personally sponsoring the new members of your team  8:28 - A special ask I have of you on how you can support this podcast and its message 9:09 - My personal story of what our company has been experiencing and the lessons that I have learned through this process  15:47 - The results of our last launch and what we did differently to make it such a success  18:58 - What I considering to be the big takeaway and lesson to apply during a season of drought    Follow me on Threads & Instagram at @bob_heilig Join our free Network Marketing Community  

If the way you’ve been taught to recruit feels gross to you, today I’m sharing an Instagram Live I recently did that walks you through a very powerful 3-step process to help you immediately make a shift and start feeling better about how you do it! Listen to Learn 3:32 - Specific questions to ask yourself regarding the customer side of your business and how this relates to your current feelings about recruiting 6:32 - What happens when you bring negative thoughts and feelings into your recruiting efforts 9:11 - A special ask I have of you on how you can support this podcast and its message 9:53 - The super important question that requires a very hard look in the mirror 14:46 - What the biggest reward for building your business will be (hint: it’s not the money) 16:30 - 3 things to do DAILY that will absolutely make you successful  18:18 - A special reminder about the Free 3-Day Live Workshop happening this week and what you can expect by taking part   Save your seat to the Free 3-Day Live Workshop, Revive You

When you’re having a business conversation with a prospect, there are specific things you should NEVER say to that person, and I’m going to be revealing 5 of them in this episode! Listen to Learn 2:30 - Why asking a prospect if they have ever thought about becoming a coach/consultant is not a good way to start a conversation  4:25 - A common question people ask prospects that actually devalues what they do 5:54 - A special ask I have of you on how you can support this podcast and its message 6:42 - How one question will most likely lead to a “no” and a dead end with the prospect, almost every single time  7:39 - Phrases (that even I use to say!) that you shouldn’t be using in your sales conversations 8:25 - What is even more important in 2023 than what it is you are selling   Save your seat to the Free 3-Day Live Workshop, Revive Your Downline!  Follow me on Instagram at @bob_heilig Join our free Network Marketing Community  

Today I have another strategic episode for you, where I not only answer the question of WHEN you should share your business with a new customer, but I reveal HOW to do it and what to keep in mind before even presenting your business to that customer! Listen to Learn 2:33 - How to begin creating a positive customer experience and what to consider about the timing of bringing up the business to that person  5:46 - The benefits of leading the conversation by problem-solving and some specific questions you can ask to get to know that person and his or her pain points  9:23 - How this approach makes it possible to sell your business without even talking about it 10:04 - A special ask I have of you on how you can support this podcast and its message 13:43 - What you can start to do if your communication with customers has primarily been through text, messaging or some sort of automation  16:33 - Something I promise will happen if you implement the process and approach I share in this episode  17:08 - A reminder abo

If you’re struggling with building a team, leading people to success or just finding higher-quality business builders, this episode is for you, as I reveal how to get out of the “stay stuck cycle” once and for all! Listen to Learn 1:33 - What the “stay stuck cycle” is and how it’s a self-fulfilling prophecy that we create ourselves in our business  3:06 - The root cause of why so many people are struggling to build a team  3:53 - Why a transactional approach and leading into a sales conversation with product information is the wrong thing to do 6:52 - The role that perceived value plays in recruiting the business leaders you really want working with you  8:27 - A special ask I have of you on how you can support this podcast and its message 10:49 - The two main things you’ll notice happens when you prospect down and recruit C-level team members  11:38 - An action step you can take right now to break free from the repeating cycle I talk about in this episode  13:38 - What to expect from the upcoming Revive Your

If asking existing customers to host parties is part of your business strategy, then you’re going to LOVE this episode, as I reveal a better way of doing it than you’ve probably been taught!  Listen to Learn 1:48 - The situation that inspired this episode  5:04 - The role that understanding value and cost will play if you’re wanting your customers to host a party 6:51 - Why just expecting someone to do you a favor by hosting a party isn’t enough value for that person  7:36 - A special ask I have of you on how you can support this podcast and its message 8:17 -  How I would present this opportunity to a customer 11:31 - The 3 primary motivations of your customers and how to use them inside the conversations you’re having with them 15:23 - Why doing hard work isn’t the problem people in business are having, and the single worst piece of advice that I see being given  16:41 - The magic that will happen and what you’ll notice when you start to master these conversations  19:23 - A sneak peek at something we’re of

Today I’m sharing a portion of a recorded coaching session that I did with a Mastermind client of mine, Meg Kozlowski.  Meg has found that she’s at a place in her business where she’s kind of lost that passion and fire that she once had, particularly around the recruiting aspect, and I know that this is something that many of you will relate with.  Oftentimes, we talk about purpose in a general and vague way, but in this coaching call, we get really granular as we specially look at what Meg’s ideal recruit looks like.  You’re going to hear about where vision and purpose really begins, and I know you’re going to get tons of value out of this coaching session I had with Meg!  Listen to Learn 3:54 - What to consider as you attempt to gain more clarity on who your dream business partners are 5:22- Where vision really comes from, and the reasons why just sustaining your business at the same level is not the same as having a vision 6:07 - How to get back into the growth mindset of going out and serving at a higher