Your Virtual Upline Podcast

In today’s episode, we are talking about mindset. In a previous episode (Episode 24) I’ve covered the same topic, but in this training I go even deeper into the analogy.  I share with you how my own experience of training for and running my first marathon, provides such a powerful analogy for success in business.  I got such a tremendous response from this training, I had to share it here on the podcast.     We could literally talk hours on the topic of mindset, but here’s a sample of what you’ll learn in this episode: The importance of enthusiasm. Enthusiasm is the first source of “fuel” for running the marathon to success in your business.  The problem though, if that’s all you have, you’re in trouble.  If your business is driven by your emotions, you’ll likely not get very far.       Next up is commitment.  Commitment is the second fuel source that helps you along the road to success.  It’s a sign of emotional maturity.  The ability for you to “pull rank” over your emotions, and work your business even wh

Today, my topic is about building a business around your own personal brand. One of the questions that I get the most from people is, "What should I include as a part of my personal brand?" People struggle so much trying to figure out what their personal brand should look like, and the things that they should include. If that's you, here's the message that I'd like to deliver to you in this episode... stop worrying so much about your personal brand, and just start being yourself! Your personal brand is really nothing more than you starting to share all of the things that make you, 'you' with other people so that you can begin to make connections and build relationships with your audience. If there is something that you're passionate about, and that matters to you, start sharing that with the world through your content.  If something is important to you, it will be important to someone else.  The more we start to share of ourselves, the more opportunities we create to have commonality with other people.  The m

Welcome to the 58th episode of your virtual upline podcast. I am Bob Heilig and my topic for today is prospecting on social media. Social media advertising especially facebook marketing is the best and the worst thing that has happened to social media ever. If you use it in a proper way, it is the best thing and can give many benefits to you and the product that is being marketed. Besides discussing the topic, I will also announce the winner of this week. Prospecting on social media is a big thing and most of the people fail in pulling off social media marketing. I will share three basic reasons why prospecting fails on the base of my personal likes and dislikes. There are three basic things that serve as the main reason of success or failure of a prospect. When people start prospecting on social media, they follow the attitude of give nothing and take everything. People who believe this never get successful. This might seems like a profitable extension for some time, but not more. In the long run, people mos

This episode is about the training I did about the marketing boot camp that held in February this year. My training was about using live video and generating confidence and build powerful connection with the viewers, listeners and the audience through the live video. I refer to this connection as no love and trust. In marketing and sales, there is a common belief that people buy from marketers whom they don’t know. There is no place of love, trust and friendship in a business. However, in the modern entrepreneurship and business strategies, this is no more the case. The new investors, business persons and entrepreneurs base their business on love and customer trust and gain profits on the base of popularity among the general public by making good customer relations and a bonding based on trust and friendship. The key to success in modern day is conversion. To convert your ideas and products in dollars to earn profit is the real success in the modern day branding and marketing. Being one of the newest techniqu

In this episode we discuss the power of investing into your network, and the relationships that you have in your life, and how that over time can dramatically help your business.   One of the biggest reasons why new entrepreneurs struggle early on in their business is because they don't get a ton of support from their close friends and family.  The harsh reality many times when this happens, is that they are paying the price of the life that they lived prior to making the decision to start their business. You have to view every person in your life as you having a "relational account" with them.  Whenever you do something nice, show them genuine care and concern, and are generous with your time and attention, you make a deposit.  If you are constantly doing this in your life, you build up your account with people. When you first join your business and begin to approach people asking them to "help and support your new business" by trying your products or potentially join you, you're looking to make a withdrawal

Today I want to talk to you about commitment and share with you four key strategies to help you stay committed to performing the right actions in your business to create massive results. Being that last weekend was the Breakthrough Academy Live event, I want to talk about commitment because it’s an appropriate topic. Many attend an event or training and you have this new motivation and enthusiasm for your business. Then you get back and Monday comes around, then Tuesday, and it’s harder to get out of bed, and then Wednesday and Thursday and before you know if you have not changed at all! Commitment is very simply doing the thing you said you would do long after the mood you said it in has left you. It is easy to be committed when you’re in a peak state. But when you are not in that environment anymore it is much harder. Many people are committed until it doesn’t fit in their schedule or its too tough. You must be taking action every single day as these actions will really tell you who you are committed to. Th

Today I want to talk to you about Facebook Stories! This exciting new feature just launched on Facebook and I want to share how you can use this incredibly powerful tool to get more attention on social media. This tool is also an incredibly powerful feature from a prospecting and recruiting standpoint to generate more engagement from your audience. So, you may be asking what is Facebook stories? It is a series of small videos and pictures that you can take throughout your day to essentially tell the story of your day. It allows you to show a more personal side of yourself and bring people into your world and get to know you. Right now, it is not available for everyone but it is being rolled out over the next week. The main difference between Instagram stories and Facebook stories is the filters. With Facebook stories, you can add the filters before you ever take a picture or video. One of the things about stories is it allows you to show your personality and the videos can even be up to 20 seconds long as opp

In this episode, we have a little bit of fun while we discuss embracing your inner weirdo! What I mean by this is that we need to acknowledge that as entrepreneurs we are not normal. It is not normal for someone to subject themselves to what we must put up with every single day to build a successful business. It’s not normal for someone to spend hours listening to a podcast or attending a training seminar but I want you to acknowledge that this is a really good thing because here’s what I know about normal people. They are not happy and they are not satisfied. They work just hard enough so they don’t get fired and their boss pays them just enough so they won’t quit. They live just for the weekend and depression sets in on Sunday night as they must face their job or career that they hate. This is no life for you and me! We are weirdos and we need to embrace that! Steps to embracing your inner weirdo Acknowledge that entrepreneurship is a lonely place when starting out Acknowledge that you are not normal Start

Today we talk about changing your focus and changing your life!  At any moment of our life, we can begin to choose to think differently and empower ourselves. Unfortunately, part of the human condition is to focus on the negative and create pessimistic thoughts within our mind. It is often times these thoughts that create the condition bias that leads to our eventual results in life.  Today I want to empower you with strategies to be aware of the cause of this negativity and to consciously make a decision to change your focus. Some important questions to think about: Do you generally spend your time focusing on things that you have or things that you don’t have? Do you focus on what good qualities you exemplify or how you are not good enough by comparing yourself to others? Are you focused on the past or are you focused on the future? In addition to these reflection questions, I want you to start to notice your own self talk. Many people would never talk to someone else the way they talk to themselves. Now

Today we talk about fear and the strategies to overcome it. Especially as a new entrepreneurs, there are so many things that we feel resistance towards.  I thought that once I became successful I would become fearless. However, nothing could be further from the truth. No matter how successful you are, fear is always lurking in the shadows and doing things you have never done before will be scary. High achievers realize that it is the things in life that we fear most which create the biggest breakthroughs and opportunities. I can remember back in my early days as an entrepreneur doing everything I could to avoid fear. Many think that once they become fearless they will become successful. The only way to avoid fear is to never attempt to get out of your comfort zone. When you step out of your comfort zone, uncertainty is created which forces growth! Being an entrepreneur is a personal development program with a compensation plan attached to it. Nothing great has ever been accomplished without uncertainty. Actio

Welcome to episode 50! I definitely didn’t think we would make it this far but I am super grateful to have you here. Today we talk about public speaking. I know a lot of you have a fear of speaking in public but in order to be a great entrepreneur you must learn to be able to be a great communicator. Today I give you my top three tips to help you overcome your fear, become more confident, and become the world class speaker you are destined to become. Most everyone deals with the fear of public speaking and it is certainly one of my number one fears. I was always the student who never wanted to raise their hand in class and was never confident amongst my peers. I knew that in order to become a successful entrepreneur I had to get over this fear and become more comfortable with communicating. The first time I gave a public speech was at a hotel early on in my career to about 30 individuals. I remember opening the meeting in pure panic. I actually considered just leaving right on the spot. There was even a cup o

In this episode we are talk about the fear of leadership. I hope this episode can give you some insight as to why you may be struggling in this area and how to overcome it! In my early days, I used to self-sabotage my business and my results. I never quite understood why I did this and now looking back, it is very clear. To be truthful, I actually didn’t believe I had what it took to be a leader. This was a vicious cycle that I was in for years that was extremely frustrating. The thought of having a large organization and being in charge of its direction scared me to death. To attack this problem, you need to do two things: Recognize that this fear is real and something that you will have to deal with. Then, acknowledge the resistance. Many times in our life the things we fear the most are the things we were put on this earth to do. If you are fearing this idea of becoming a leader than you were probably meant to lead! Stop letting fear control your business and pressing the snooze button on your dreams, go

Today we are talking about how to build a massive following on social media. Hopefully by now, many of you are using Facebook and creating videos to build your following. Perhaps you are doing this but you are still struggling. This can be extremely frustrating! Most people get discouraged and quit at this point. However, you must remember that marketing takes time and it is hard work. In this episode I share the formula for how I built my social media following to where it is today. This took me over six months of creating content every day. Consistent application of this formula will bring the results you are looking for. Social Media Growth Formula: Attention + Trust = Growth of your following Attention has three parts: Be authentic and abstain from watering down your true self Be generous with your knowledge, information, and time Be consistent each and every day When you leverage these three items you gain attention which is followed by trust and thus your following grows. For you to gain a following y

In this episode we discuss customer acquisition through a traditional business owner’s mindset. I want to share with you a mindset that once adopted, can help you dramatically increase your customer base. Sometimes it is easy to lose focus on customer acquisition when tapping into your own personal network. Today’s episode highlights strategies to increase your effectiveness at reaching out to this network. After realizing these strategies you will be amazed at how much easier it is to acquire customers from within. Customers are the lifeblood of your company. Without customers there is no money and if you want your business to provide true freedom to you and your family, you need a lot of customers! If you have not made it a priority to acquire a lot of customers, that can start to reflect poorly on the rest of your team. If you can lead by example and grow your customer base then your team will follow your lead. Two Questions to think about: When you think about the people in your life, your family and fri

In this episode we discuss the powerful lesson learned from the Chinese bamboo tree. Network marketers especially but in any business, we put so much pressure on days like Black Friday, Cyber Monday, and small business Saturday. Taking advantage of these days is great, but it is not going to make or break your business. It is much more the little things that you do every day that matter most. The Chinese bamboo tree is a perfect example of this principle. Once planted, this remarkable tree takes four years to break the ground. That is four years of consistent watering and fertilizing with no visual results. Only at this point does the tree begin to show growth when it shoots up to 90 feet into the sky within 6 weeks. My message today is that you have the patience and engage in consistent actions. Everyone has a bamboo tree. All you have to do is have faith to keep watering and fertilizing daily.

In this episode we discuss the 80/20 rule of sales and marketing. This principle simply states that 80 percent of the effects come from 20 percent of the causes. One of the best books you can read is the 80/20 Rule of Sales and Marketing by Perry Marshal. In this book, Marshal discusses how this principle can essentially apply to anything in life. It is critical as a leader that when you build a team you don’t get pulled in too many directions. The larger the team, the more difficult it becomes to remain productive and you slip into management mode. Because of this, it is important to focus on the right activities and people that got your business to where it is in the first place  3 Takeaways from this episode:  80% of your production will come from 20% of your people 80% of your results will come from 20% of your activities 80% of your time should be spent developing the relationships with the best 20% of people This episode is a recording from a Facebook Live training that I did over on my Your Virtual U

In this episode we discuss the concept: “People Don’t Join Companies, They Join People” One of the hardest lessons to learn is that people don’t join companies they join people. If you’re at a point in your business where you are struggling to attract recruits, it may be that your prospects don’t feel as though you have enough value to offer. This can be HARD to hear for some people. The question everyone must ask is why would someone join me? There are so many opportunities and because of this, you must learn to demonstrate your value as a partner. Once you start demonstrating value things start to turn! Two actionable takeaways from this episode: Instead of constantly selling people on how great your company is, start selling people on you. Start to DEMONSTRATE your value to others. Start PROACTIVLEY reaching out and ENGAGING with people that are in your network and show them you care. This episode is a recording from a Facebook Live training that I did over on my Your Virtual Upline Fan Page earlier this

In this episode we discuss the power of having a positive vision for your life.  A vision is a clear mental picture of what COULD be in your life, fueled by the conviction that it SHOULD be.   Most people struggle as entrepreneurs because they focus all their time and attention on their current circumstances and their past.  This is the reason why they get "stuck" and never have the motivation or drive to consistently take action towards their goals. When you can develop a crystal clear vision for where you want your life to be, and focus intently on it every day, it starts to act like a rubber band pulling you towards that desired outcome.  You start making different decisions each day and focus only on the things that will help you advance your life.   Having a vision makes you persistent.  Once you know exactly what you want and can "see it", then no matter what comes against you, you never give up.  In the episode today I share with you how you can start to develop that positive vision for your life and y

In this episode we discuss one of the not so well known secrets of success: "Success REQUIRES struggle." One of the biggest reasons why most people are not achieving their goals in their life and their business, is they don't understand the relationship between success and failure.  The only way you can become massively successful in your life, is you have to also become a massive failure. Sounds kind of counter-intuitive, right?  Here's what successful people know, that most failures do not - the positive you get in your life is actually the BY PRODUCT of the negative.  You will be successful to the degree that you are willing and able to put up with all the bad, negative "stuff" that you encounter. Any goal you have in your life is a 2-sided coin.  On one side is what you want, and on the other side - in DIRECT PROPORTION, is what you don't want to do to achieve that goal.  Those two things will always be in balance.   In the episode I mention one of my favorite books of all time, Go For No by Richard Fento

In this episode we discuss the 80/20 Rule for working with and developing the leaders on your team.  The 80/20 Rule says that regardless of how large your team is, you should never PERSONALLY be spending time with more that 20% of the people.  This is a recording from my "signature course" for network marketers, the Breakthrough Academy.     One of the biggest mistakes I see leaders make, is they spend all their time working with the wrong people.  They spend time working with the people on their team that NEED, but don't DESERVE their time.  I like to call these the "squeaky wheels", these are the people that don't ever produce but are constantly demanding your time and all they want to do is complain.   What you need to learn to do is identify and focus on the top 20% of your team, and start spending your time there.  These are the people on your team that don't NEED, but they do DESERVE your personal time.  One of the most important things I ever did for my business, was starting to spend more concentrated