Fierce Feminine Leadership

One of the key things that has transformed Eleanor’s guest this week into one of the most well-recognized, respected, and successful business coaches for women entrepreneurs is her ability to successfully refine her ideal client, and she’s here to give you a masterclass in niching.   Sigrun is an award-winning business coach, international speaker, bestselling author, and top podcast host. If you’re currently resisting niching out of fear of limiting your potential, tune in to hear Sigrun reveal why the riches are in the niches, and how she continuously refined her ideal client to exponentially scale her impact and income.   Listen in today to hear the step-by-step process Sigrun used to niche down and propel herself to multiple seven-figure growth year after year - a rare feat for women-owned businesses.    Get full show notes and more information here: https://safimedia.co/WO14

Are you tired of feeling overwhelmed and unsure of what to focus on next in your business? A major part of your role as CEO involves constantly identifying and releasing constraints, which is necessary to scale your business… but that’s not sexy and people often don’t want to hear about it.   In the process of actively consulting with hundreds of businesses a year, Eleanor has identified a tool that helps her clients unlock increased amounts of revenue without ever feeling like they have to work harder. In this episode, she shares the exact quarterly planning process she uses to drive consistent 30% growth in Safi Media and recently helped a client achieve a whopping 50% revenue increase in just 90 days!   Get full show notes and more information here: https://safimedia.co/WO13

Ever wondered how to launch a new offer and generate six figures without sending a single email or running paid ads?   Linda shares the ingenious community-driven launch strategy she used to generate over $300,000 in sales for her new program, The MixerMind, with zero emails and no paid advertising. By leveraging the power of peer-to-peer invites and allowing her existing community members to take ownership, Linda was able to fill her program with over 100 highly aligned members in a matter of days.   If you're looking for a fresh approach to launching that puts relationships and community at the forefront, this episode is a must-listen.      Get full show notes and more information here: https://safimedia.co/WO12

Do you feel like you're constantly drowning in your to-do list with no time left to actually grow your business? Imagine what you could do with an extra 29 hours to work ON your business instead of just IN it.This week’s episode outlines a very high-level and strategic approach to managing your time so that you can have plenty of open, unscheduled time in your calendar.     If you're ready to take back control of your calendar and finally focus on the high-leverage activities that will catapult your business forward, this episode is a must-listen. You’ll learn why open, unscheduled time in your calendar is a sign of an effective and valuable leader, the changes that had the biggest impact on Eleanor’s calendar.     Get full show notes and more information here: https://safimedia.co/WO11

How much should you pay yourself as a woman business owner? This is a question that plagues many entrepreneurs as they try to balance fairly compensating themselves with reinvesting profits back into the business. If this is you, you're in luck because this week, Eleanor gives you the ultimate guide for deciding on your salary and distributions as a woman CEO.     Listen in this week as Eleanor equips you with some timeless principles that will help you think critically about your own compensation. You’ll learn what is required of you to have a well-financed business, and become a well-financed woman who has the fuel you need to feel protected, weather challenges, and have an abundant life.     Get full show notes and more information here: https://safimedia.co/WO10

What’s the secret to hosting live events as a way to not only connect with and serve your audience, but also generate insane revenue? Eleanor’s guest this week made $1.2M in three days through her live event, and she’s here to share everything she’s learned about the keys to success in selling in-person and virtual events.      Dr. Darnyelle Jervey Harmon is an award-winning business advisor, speaker, strategist, and the founder of multi-million-dollar company, Incredible One Enterprises: a minority woman-owned Inc. 5000 company specializing in combining business growth strategy with mindset and spiritual alignment principles.      Tune in this week as Dr. Darnyelle pulls back the curtain on how she generates multiple seven figures per year, largely driven by event marketing.      Get full show notes and more information here: https://safimedia.co/WO9

If you want to drive huge profits in your business, you must focus on retention. Eleanor’s guest this week is a personal development powerhouse who has nailed down what is necessary to drive industry-leading client retention rates, and she’s here to give you a masterclass in advanced retention strategy.     Tracy Litt is a former HR executive who took the leap from corporate to the woman-owned world to build her personal development empire. Her company, The Litt Factor, rapidly crossed the seven-figure mark, a move Tracy says largely came from their outrageous retention rates. Her approach to client retention is what elevated her company into the top 1% of woman-owned businesses, and you get to hear exactly how she did it today.     Get full show notes and more information here: https://safimedia.co/WO8

This week, you’re hearing Eleanor’s conversation with Ellen Yin, over on Ellen’s Cubicle to CEO Podcast. Since Q4 of 2021, Eleanor has successfully hosted 14 roundtables, which generated over $884,000 in revenue plus thousands of new email subscribers over two years, and she’s letting you in on the logistics behind hosting roundtables so you can replicate her strategy in your own business.     Tune in to hear Ellen quiz Eleanor on how Safi Media was able to add $884K in revenue through roundtable discussions. Eleanor breaks down everything you want to know, from the logistics of inviting and attracting speakers, to what mediating roundtables looks like, and how to best approach new leads that come through these types of discussions.     Get full show notes and more information here: https://safimedia.co/WO7

There are lots of individual components involved in building strong personal branding, but Eleanor’s guest this week believes speaking is the best way to leverage your brand.      Monique Bryan is a personal branding coach for entrepreneurs, where she helps small business owners who haven’t quite figured out how to get people to take notice of their brand market themselves better. Monique has learned how to maximize the long-term marketing and brand-building firepower of speaking gigs, whether it’s a podcast, virtual event, or live on stage, and she’s giving you a masterclass in elevating your marketing. Listen in this week as Monique offers her four-step speaker protocol that helps her make $60K in additional revenue from unpaid speaking gigs.     Get full show notes and more information here: https://safimedia.co/WO6

Your email list continues to be one of the most lucrative assets in any modern business. Social media shoutouts are great, but people’s email lists deliver way more leads and sales. Having a powerful asset like this gives you a growth runway and new people you can sell to, and this episode outlines an insanely simple way to begin growing your email list.     If you’re convinced by the power of building an audience that pays you, you’re in luck this week because Eleanor is here to share the three Ps of list building, and a simple two-step process you can get started on today to accelerate your audience and impact while enriching your network at the same time.     Get full show notes and more information here: https://safimedia.co/WO5

It’s every entrepreneur’s dream to start a meaningful company, build up a great team, and create innovative tech that has an impact on the marketplace, so much so that someone comes along wanting to acquire your company, leading to you and your investors getting paid. This is Sreejata Chatterjee’s woman-owned story, and it’s a case study full of gems.     Sreejata Chatterjee is a self-professed nerd, programmer, and computer science genius who co-founded LeadSift in 2012 and then sold it in 2021. LeadSift helps B2B companies fill their pipelines using intelligence from publicly available data from places like social media, and in this interview, you’ll hear exactly how Sreejata secured her multi-million dollar exit.     Get full show notes and more information here: https://safimedia.co/WO4

The decision to hire a full-time staff for your business is a huge commitment. A 2019 survey found that 55% of all entrepreneurs have gone without pay for at least six months in order to pay their staff, but unless you want to stay stuck doing everything on your own, you must figure out how to grow your team without going broke.   Join Eleanor this week as she gives you five fundamental rules for being an empathetic, compassionate, and great business owner to work for while ensuring a profitable and lucrative business. You’ll learn practical, actionable steps you can put into place to make sure you aren’t draining your company of profits, and tips for hiring employees who generate wins for your business.   Get full show notes and more information here: https://safimedia.co/WO3

In this rather riveting second episode, we delve into the inspiring journey of Amanda Tress, who redefined her career path to build an empire. Amanda's story is rooted in over a decade of experience in the marketing and fitness world. By 2018, she was managing a 7-figure digital marketing agency while running a fitness and nutrition company on the side. Shortly after giving birth to her third child, Amanda made the powerful and painful decision to cut her lucrative marketing agency to focus solely on her fitness business, The FASTer Way to Fat Loss. Her story is a true testament to the power of focused ambition and drive.     Tune in this week to learn how Amanda Tress turned a side hustle into a multi-million dollar business. Discover her scaling strategies, the importance of focus and ruthless prioritization, and how she leveraged her expertise to build a digital fitness empire.      Get full show notes and more information here: https://safimedia.co/WO2

There has never been more support available for women entrepreneurs than there is today, and yet, women founders are still hugely misunderstood. If you wonder what you really need at each stage of growth, or how to take the correct action at the right time to drive more sales, profits, and impact, you’re in the right place.   In this very first episode of Woman Owned, Eleanor shares 16 game-changing data points that will put your growth challenges into perspective. This comes from the research Safi Media has gathered over the last seven years, and is derived from Eleanor’s work coaching over 700 women and her own experience as a founder in the top 1.7% of all women-owned businesses globally. She’s revealing what you’ll typically see at each of these 16 data points and why, and how to take empowered action to grow.   Get full show notes and more information here: https://safimedia.co/WO1

With over 500 episodes and close to two million downloads under her belt, Eleanor has learned some major lessons about how to create, launch, and sustain a podcast that brings a financial return.     After multiple iterations of her podcast and 18 months of producing Anchored Intelligence, Eleanor is closing the door on this amazing chapter in honor of new starts. In light of a brand new show for women founders coming to you next week, she’s here to share five things she’s learned as a content creator that you can use as an anchor if you’re considering starting a podcast or already have one in the works.     Get full show notes and more information here: https://safimedia.co/ai43

Not hitting your goals is part and parcel of the entrepreneurial experience, especially if you want to become a high-growth leader. While this is a relatively common experience for entrepreneurs, you might be layering extra pain and suffering on top of your perceived failure, when in reality, you’re making major leaps forward just by setting and pursuing these big goals.     Tune in this week to learn the magic of setting big goals, even when you don’t meet them. Eleanor is showing you why setting goals you don’t achieve isn’t a problem and the three main side effects of pursuing big goals.     Get full show notes and more information here: https://safimedia.co/ai42

Ever wonder what feminists mean by “the patriarchy?” It’s presented as the boogeyman in our culture, but what is it really and where did it come from? If you’ve always assumed this is just the way the world has always been, but you’re tired of being a “good girl” and instead crave being a whole, fully expressed woman, this episode is for you.   To unpack this concept, Eleanor is joined by Elise Loehnen, author of the New York Times Bestseller, On Our Best Behavior: The Seven Deadly Sins and the Price Women Pay to Be Good. They’re exploring its historical roots, how it manifests in modern women’s lives, and the true cost of constantly playing by society’s rules - rules that weren’t built for women in the first place.   Get full show notes and more information here: https://safimedia.co/ai41

If you feel like you’re drowning in all the things you could and should be doing with little time on your hands to accomplish your goals, it’s time to meet your stress with power. A lack of time isn’t a mindset issue. It’s real. However, you do have agency when it comes to how you fill and use your time, and Eleanor is here this week to show you how to become someone who does hard better.   Join Eleanor on this episode to hear the impact of time stress on ambitious women, and why, while you may be tempted to downgrade your goals, it’s vital for you to upgrade your power instead. You’ll learn the real antidote to stress, what is amplifying your experience of time stress, and how to rewrite your story on power.   Get full show notes and more information here: https://safimedia.co/ai40

Entrepreneurs who have the most staying power know that there’s one skill that is critical, irreplaceable, and hard to overcome if you don’t cultivate it as a CEO, and that’s the ability to sell. No matter the kind of business you run, or how great your product or service is, if you can’t sell, it’s impossible for your company to outperform this gap.   This week’s episode is a masterclass in sales techniques and sustainable selling strategies. Caitlin MacGregor is the CEO and co-founder of Plum: a skills-based talent intelligence platform that helps you unlock your organization’s full potential. She’s decoding strong product market fit and sharing how she accomplished the perfect recipe for Plum’s product and its target market.    Get full show notes and more information here: https://safimedia.co/ai39    

In the fast-paced world of entrepreneurship, the ability to balance long-term slow-growth initiatives with immediate action is a game-changer. This balancing act is an essential skill all entrepreneurial CEOs and entrepreneurs must cultivate to master the art of GSD: Getting Shit Done.   Join Eleanor this week as she dives into why mastering the art of GSD is the secret weapon of successful entrepreneurs and leaders. She’s exploring the importance of urgency and immediacy in business, the roadblocks entrepreneurs face, and her top strategies for staying laser-focused on driving your business forward.   Get full show notes and more information here: https://safimedia.co/ai38