1% Better

Welcome to 1% Better and this episode’s conversation with Aoife O’Brien. Before launching her own business, Empowerment Coaching, Aoife had a successful 17 years in the corporate world, working with global companies to solve marketing problems. She is passionate about empowering people to be happier at work, whether it’s a transition to self-employment, helping start-ups get clear and confident on where they are going, or working with organisations to ensure they hire and retain the right staff. She has lived and worked in Dublin, London, Perth and Sydney and is currently studying for a MSc in Work and Organisational Behaviour.In her spare time she loves to travel – she has been to all 7 continents, and has travelled solo through most of the world, with camera in hand. She enjoys connecting with new people and trying new things, and keeps fit by doing yoga, and running.In today’s episode, Aoife talks about making a career change, working on her core values, setting up a business, and her motivation to help ot