The Daily Brief Podcast | Promaxbda

It's a theme song you've probably heard for your entire life, waking you up, accompanying your morning coffee. But on the 40th anniversary of NPR's 'Morning Edition,' the nation's public radio service felt it was time for a change. To accomplish this, NPR sought out Man Made Music and collaborated with the music production house to compose a new sound to take the program into the future. Amy Crawford -- vice president, supervising producer and talented musician in her own right -- walks us through everything it took for Man Made Music to design Morning Edition's new anthem.