Chris Locurto: Entrepreneur, Leadership Coach, Life Strategy, Blogger

Most brands dream of becoming viral overnight, but Claire Diaz-Ortiz is here to tell us that social media should be done in a very different way. Today I talk with Claire about her new book, "Social Media Success for Every Brand: The Five StoryBrand Pillars That Turn Posts Into Profits"  to gain insight on what she has to say about businesses and their social media platform