The Tv Campfire

There’s no denying that in the era of IP, successful franchises are king – but franchises aren’t born overnight. So what does it take to develop and maintain a universe that not only honors the original IP, but expands on it in new and exciting ways? What are the hallmarks of a truly successful franchise? How do you decide who gets the spinoff/dedicated series from large and extravagant worlds? The creatives and executives behind some of TV’s biggest franchises join us for a look at the inner-workings of the IP-verse – and where it’s headed next.This conversation was originally recorded at ATX TV Festival Season 11 (June 2-5, 2022).PANELISTS:Scott Gimple (Chief Content Officer, The Walking Dead Universe)Joby Harold (Writer/EP, Obi-Wan Kenobi)Scott Nemes (President of Television, AGBO)Charmaine DeGraté (Writer/Co-EP, House of the Dragon, Daisy Jones & The Six, LucasFilm)Daniel Fienberg (Moderator, The Hollywood Reporter)SUBSCRIBE to our ATX TV YouTube Channel for more panels, conversations &