Business Jazz

This is a rebroadcast of an episode from the second season of BusinessJazz. It first went live on 2nd February 2013. The original show notes (beware of outdated information): Being neighbourly isn't a concept taught at many business schools – or at least, we don't think so. But if your intention is to generate business through your online activities, it is a very important one. Helping others is a great way to build your community. It establishes and deepens relationships. And once the relationship is in place, business will follow – often in very surprising ways. Paul is unavailable for the next couple of weeks, so in this episode Roger is joined by Jane Boyd to discuss an email by Chris Brogan in which he looks at how to be neighbourly online.