The Small Business Big Marketing Show | Insanely Effective Marketing Ideas

5 smart (inexpensive) marketing ideas lead to Lawpath becoming Australia’s leading online legal platform | #604

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Synopsis

Tom Willis’s deep respect for marketing has resulted in a business that gets around 350 sign-ups every day, has over 10,000 5-star Google reviews, and four million website visits annually. And no, the business doesn’t have some astronomical marketing budget … It’s a simple legal advisory service for small businesses in Australia. It’s a mind-expanding episode 604 of The (13 year-old, award-winning) Small Business Big Marketing podcast with your host Tim Reid.      A little more about Lawpath’s Tom Willis … Tom Willis is the co-founder of Lawpath, a business he started with some mates in 2014, and today Lawpath is the number one online legal platform for Australian small businesses.   In a large part thanks to Tom’s deep understanding of his prospects’ needs Lawpath: Is responsible for starting six percent of all companies in Australia Has assisted over 300,000 Australian business owners with their legal needs, saving them over $100M in legal fees Has 350 businesses sign-up every single day to seek help with