Mastering The Business Of Yoga

On this episode of the podcast, I am joined by the CEO of Ardor SEO, Kris Reid. Kris is from Australia originally, but is joining me from Cambodia, where he currently calls home. Kris has been working in digital marketing and SEO for a number of years, and shares how he got into SEO and started Ardor. On this episode, we talk about some basic SEO concepts, like backlinks, SEO vs. SEM, keywords, and the importance of page ranking. We also talk about white hat vs. black hat, and what Google looks for when they are ranking your website. Kris also dives into some tips on how to to improve the SEO on your website, the importance of a morning routine for an entrepreneur, and how to sell yourself confidently as a yoga teacher. Enjoy! This episode of the podcast is brought to your by Ceterus. As a yoga entrepreneur, dealing with your finances, accounting, and tax preparation can be a headache. Ceterus specializes in accounting for yoga studios and takes care of all of that work for you, while giving you full access t