Underdog Empowerment

Growing up in the Bible Belt of West Virginia, Kris Whitehead developed a mindset that he had to be a certain way. It wasn’t until, at the age of 20, he read the book The Road Less Traveled by M. Scott Peck that he began to look at his spiritual growth in a new light. The book goes through the 4 levels of faith, agnosticism, atheism, institutionalism, and mysticism. Kris believes it’s important for people to go through some sort of institutionalism for their faith, but if they stay in that place, they’ll never have a deeper relationship with their higher power. Kris admits that he was stuck in his own head, worried about his looks and how people perceived him.  He wanted to be free of that so badly and was led to a corporate job. But as he looked down the road, he saw his successors working 6-7 days a week with a plastic smile. Kris knew that wasn’t for him, and so he opened up the Yellow Pages and started cold calling people, looking for lawns to mow.  He figured he’d rather make $3/hour working for himself