The Small Business Big Marketing Show | Insanely Effective Marketing Ideas

This episode was recorded on the second Small Business Big Marketing Outsourcing Tour to the Philippines. Now before we get started I know that outsourcing means different things to different people and I've covered my thoughts on Australian businesses outsourcing to the Philippines on the blog. This episode is all about looking at the glass half full. I share my thoughts as I taxi down the runway in Manilla, ready to take off back to Melbourne and I also captured some of my guests thoughts, opinions and 'aha' moments in the minibus after the tour as well. Here are some of those insights. 1. Adam Longhurst from Leather Italia Why did you join the tour? Adam has felt the full force and effect of fluctuations in the Aussie dollar. He attended the tour with his eyes wide open to see what opportunities there were for outsourcing any of the labour components of his business. Aha Moment? Outsourcing bookkeeping and accounting. When Adam sat back and really thought about it, he realised he was spending a dispr