The Small Business Big Marketing Show | Insanely Effective Marketing Ideas

Pam Brook went from a dentist to the co-founder of  award winning food manufacturer Brookfarm, which she established near Byron Bay with her husband Martin (who was an ex-film producer!) in 1999. Brookfarm is now Australia’s leading producer of gourmet macadamia products. What struck me most about Pam when I met her was her eclectic mix of solid business acumen, her passion for what she does and her laid-back style. Listen in as we cover some serious marketing ground including: How Pam and her hubby are building an empire in their family-run, award-winning macadamia farm Brookfarm Pam's take on effective networking, what that means and how to do it Pam's strategy for dealing with the stress of a growing business Brookfarm's focus on sustainable farming practices and the connection between food and the land it comes from But that's not all. In this episode of your favourite marketing podcast: My low cost marketing idea in What Have You Got To Lose? will literally make you and your customers go WOW! And we g