The Small Business Big Marketing Show | Insanely Effective Marketing Ideas

Leanne Faulkner launched Billy Goat Soap from her kitchen in response to her son’s eczema. By 2010 she had 20 employees and sold product in over 2000 outlets across Australia. By 2011 Australian retailing had slowed significantly, and this took a huge toll on her mental health. After some time off, she returned to work, selling the business a year later. Today, Leanne is a small business mentor and well-being adviser who has a deep passion for ensuring other small business owners don’t experience the same lows as she did. “It’s critical for small business owners to have some sort of interest that is not work-related. The minute you stop doing that because you just don’t have the time or concentration, that can be a red flag indicating your mental health is under pressure.” - Leanne Faulkner, Fortitude at Work There’s loads more tips and insights just like this that will help you build that beautiful business of yours into the empire it deserves to be. Hit the PLAY button above to listen now, or subscribe fr