The Small Business Big Marketing Show | Insanely Effective Marketing Ideas

We catch up with Canva founder Melanie Perkins who surely has to be one of Australia’s great young entrepreneurial success stories! 32 years-old and from Western Australia, Melanie Perkins created the online design tool Canva, and it just got valued at $3.6B.And what’s particularly exciting is she’s created something that every single one of us small business owners needs. Want to know how she did it? Me too! A little bit more about Canva founder Melanie Perkins ... In 2006, Melanie Perkins was a troubled 19 year-old teenager. Not by the usual stuff that troubled most people of that age. Oh no … something much more serious. Melanie was troubled by the fact that desktop publishing software (like Adobe, CorelDraw and Photoshop) was so complicated and hard to use. So, like any young smart entrepreneur would, she set about coming up with a simple, elegant solution … starting small by launching a website to make yearbook design easy. That business was a huge success, and following an unexpected meeting with