The Small Business Big Marketing Show | Insanely Effective Marketing Ideas

One of Australia’s leading mobile personal trainers joins us to share how he’s building a fitness empire that’s already servicing over 2,000 suburbs across Australia.   A little bit more about Fitness Enhancement’s Scott Hunt ... In 1999, with just $400 in his pocket and a dream to make an impact on the Australian personal training scene, 19 year old Scott Hunt started Fitness Enhancement Personal Training. Today it's the largest mobile personal training business in Australia servicing over 2,000 suburbs, and it was just recognised in the top 5 PT businesses in Australia (and number 1 in Queensland) by the industry’s governing body.   Scott joined me in my Noosa studio where he shares: The secrets to his business’s success What frustrates him about his poorly regulated industry and what he’s doing about it How he’s attracting only A-Players into the business Along with some of his most effective marketing strategies “We only employ the best of the best. That means that nine out of ten people that we see