Future Of Agriculture

  Sid Gorham is the President & CEO of Granular, a software and analytics platform that aims to improve farming efficiency and help farmers make better, well-informed business decisions. As the leader of Granular, his responsibilities include setting growth strategies and maintaining a rich and diverse entrepreneurial culture as they scale the company. His extensive experience in leading companies in the tech and mobile industries, as well as seeing the needs of the ag industry, has served as one of his primary drivers in starting the company.   Sid joins me today to share how Granular enables farmers to operate and manage their farms better. He shares his passion for tech, his interests in applying tech in farms, and how he got inspired to start Granular. He describes the farming problems their company solves, explains how their business works, and how they integrate new farmers into using their platform. He also discusses some of the current innovations in ag as well as shares his thoughts on the future