Future Of Agriculture

Blockchain. A word that has been overhyped and yet still becoming more realized every day. Bridie Ohlsson joins us and is the Founder of https://www.geora.io (Geora), a protocol for blockchain applications in agriculture. Bridie’s career with blockchain began with AgriDigital when the world was discovering and getting excited about the potential applications of blockchain. Bridie shares what the goals of any blockchain company were at that time.   “So you needed to be kind of an open and fairly non-competitive technology to encourage people to come in and experiment and work together and integrate their systems and share data.” - Bridie Ohlsson   Where AgriDigital provided access to blockchain for producers, Geora was formed to build on that and provide the next step. Geora’s protocol has isolated what data needs to be retained on blockchain and what data while significant to have for logistical reasons does not need to be tied to the product on blockchain. Bridie describes Geora as an “infrastructure” wh