Service Design Show

I used to say that 50% of service design is about communication. Today I think the percentage might be even higher... Just think about all those moments where you need to collaborate with someone to get something done. Yes, that's like always. Sometimes what you need is the attention from your co-worker other times, it will be time or money from your CEO. Whatever the case is, when you fail to show the benefits your work has for the other person, you won't get very far as a service design professional. But as you know, communicating benefits is easier said than done. Let's take the common journey map, just as an example. Should you show the entire map with all its richness and potentially risk losing people in the complexity? Or should you just show a small part of it but risk that people will oversimplify things? This balancing act between what you tell, how you tell it, and when you tell it happens all the time. And it's one of those things that can make or break your day, project, and sometimes even career