Pricing Is Positioning

In this episode, I am going to talk about not wasting time with long proposals and how to use the one page proposal in your business (which I’ve mentioned in past episodes). Oftentimes, firms or companies can end up putting together long proposals (upwards of 100 pages!). Most of these proposals are solution-oriented and resume-based.  And, yes, I was guilty of putting together long proposals over the years too. But, once I turned to my own business and consultations and read an eye-opening book, I learned the importance of limiting unpaid proposals. Today, I will share with you what I learned and hope to help you craft a one page proposal that not only saves you time and energy, but can help you increase your rates too. In this episode, I’ll cover these topics: Instead of putting solutions or scenarios into a long proposal, I explain what you can do Who should use one page proposals Things to consider before crafting your proposal Creating your pricing options Many of the elements to include in your one pag