Lead Like You Give A Damn

About John La Valle: One of the World's most respected corporate consultants and trainers, and the co-author of ‘Persuasion Engineering®’ with Richard Bandler.” John attended his first Practitioner program in the early 80's and quickly figured how best to adapt the technology of NLP into business applications. He gets results! No fluff, no theories, just get down to it and change! Ultimately his business clients lower their costs and increase profits. That's the bottom line for businesses! John has a very strong background in human change technologies. He has held various positions in the corporate world, which he contributes to his vast experience in helping others to be successful, including Sales, Manufacturing, Human Resources Management, Customer Service, Training & Development & Organizational Development. John is also President of The Society of Neuro-Linguistic Programming™ for Richard Bandler and manages the many trainers who have institutes around the world. They continue to bring the import