Service Design Show

A lean(er) service design approach / Lincoln Neiger / Episode #96

Informações:

Synopsis

Have you been following the classic design process in most your projects? Moving from research to insights and from opportunities to prototypes. Well you're not alone because most service designers do. It's the process that has been described in many books over the years and become the de facto approach. But what if this isn't the most efficient way to design good services? What if you could tweak the design process so that you get better results in less time? Would you be interested in that? Perfect! Because the guest in this episode - Lincoln Neiger - shares how he has reshuffled the design process with great success. One of the things you'll learn is why it might be smart to start with prototyping rather than design research in your projects! Imagine that :) Have you ever heard of Service Design Gifts? Well neither did I prior to this episode. But as it appears these "gifts" are a very effective (and fun) way to create buy-in. Kindness as a design strategy. That's the final topic in this episode. Li