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Episode 774: Growth happens in the discomfort zone, with Tom Kulzer
- Author: Vários
- Narrator: Vários
- Publisher: Podcast
- Duration: 0:38:34
- More information
Informações:
Synopsis
Tom Kulzer is the founder and CEO at AWeber, a leading small business email marketing software, where he is actively involved in the company's strategic direction, growth, and evolution. Over the company's 20-year history, Tom has nurtured it from a small start-up to a robust organization serving over 100,000 customers, all without public or venture funding. He laid the foundation for AWeber while working at a computer hardware firm in the mid-90s where he realized sales prospects were falling through the cracks due to the lack of proper follow up. By automating the delivery of personalized follow-up emails to prospects, company-wide sales skyrocketed, and sales associates had additional time to spend pursuing new prospects. What you'll learn about in this episode: Reinventing yourself and your team as it grows Why you should focus on creating remarkable experiences Looking at how meaningful we can make relationships and connections in our lives Why you need to be adaptable as a business owner in order to th