Onward Nation With Stephen Woessner | Interviews With Todays Top Business Owners | Careers

Episode 865: Truth and trust in business, with Sean Pillot de Chenecey

Informações:

Synopsis

Sean Pillot de Chenecey has over 20 years experience as a brand expert, combining marketing consultancy with ethnographic activity and trend research around the world. His clients have included Unilever, Swatch, Heineken, Diageo, General Motors, Beiersdorf, AXA, Costa, Vodafone, Kerrygold and Starwood. He’s collaborated with numerous international advertising, branding, design, media and PR agencies. He is a lecturer at the University of the Arts London, and has written for Dazed, Admap, Brand Strategy, Marketing and Contagious. A public speaker, he’s given speeches for over a decade in Asia, Europe, Africa, the Middle East and North America. What you’ll learn about in this episode: Sean’s background, including service in the British army, and his transition into the business world How Sean’s work has evolved to helping brands navigate the difficult business challenges of today Why the societal challenge of truth and trust extend beyond politics to the business world How Nike found itself at the center of a