Taste Radio
Ep. 74: How Matt Thomas Built One of The Fastest Growing Kombucha Brands in the U.S.
- Author: Vários
- Narrator: Vários
- Publisher: Podcast
- Duration: 0:59:14
- More information
Informações:
Synopsis
In this week’s episode of BevNET’s Taste Radio, we’re joined by Matt Thomas, the founder and CEO of Townshend’s Tea Company and Brew Dr. Kombucha. In a conversation with BevNET assistant editor Marty Caballero, Thomas discussed the origins of Townshend's, a premium tea retailer based in Portland, Ore., and its development of Brew Dr., which has become one of the fastest-growing brands in the breakout kombucha category. Thomas explained how a tea-forward approach to formulation continues to resonate with new and consumers and has positioned Brew Dr. to achieve explosive growth at retail. The brand is represented nationally at Trader Joe’s and available throughout the Pacific Northwest and along the West Coast at retailers including Target and Costco. Also included in this episode: A conversation with Dan and Genevieve Brazelton, who are the founders of Improper Goods, the parent company of RAFT Botanical cocktail syrups and The Bitter Housewife, a brand of small-batch, aromatic bitters. The husband-and-wife te