Taste Radio

Embrace Waste. Imperfect Foods Built A Unicorn Out Of It.

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Synopsis

How many companies do you know of that operated at a $500 million run rate within five years of their launch? We’re guessing it’s a handful, at most. Now, factor into that group companies whose business models are centered around food waste, and you’ll likely end up with a list of one: Imperfect Foods. Launched in 2015, the San Francisco-based company sells misshapen or mildly flawed produce along with overstocked packaged food and beverages to consumers via a subscription-based online delivery service. Imperfect claims that its prices are 30% less than conventional grocers and that in 2020, it rescued over 52 million pounds of food. Last year marked the fourth consecutive year of triple-digit growth, according to the company, which counts a subscriber base of over 350,000 customers. Investors have taken notice of its rapid rise. Earlier this year, the company announced a $115 million Series D funding round, just nine months after picking up $72 million in new capital, the total of which is intended to bolste