Taste Radio

Amid a sweltering summer, Calypso is having its moment in the sun. Self-described as the “originator of the flavored lemonade category,” Calypso is in its 36th year in business and sells 20 varieties of its Lemonade, Limeade and Teamonade lines nationwide. Known for its tall 16 oz. glass bottles, Calypso markets its products as made with “real fruit, real sugar and real fruit bits” and “unique ‘Taste of the Islands’ flavor combinations.”  Over the past three years, Calypso has generated explosive revenue growth. The company reported a more than 50% sales increase during the first half of 2021, a leap that followed a 62% jump in 2020 and 33% growth in 2019. As a result, Calypso has become the second best-selling brand in the lemonade category. In this episode, we examined the brand’s remarkable run in an interview with David Klavsons, the CEO of King Juice, the maker of Calypso, who joined the company in 2017. As part of our conversation, he spoke about how he has positioned Calypso for rapid and consistent gr