Ad Age Marketer's Brief
How 7-Eleven is using influencers to boost its brand
- Author: Vários
- Narrator: Vários
- Publisher: Podcast
- Duration: 0:21:24
- More information
Informações:
Synopsis
CMO Marissa Jarratt talks about new marketing partners such as Philly band Froggy, changing consumer behavior and the possibility of a pumpkin spice latte-flavored Slurpee.
