Your Next Chapter With Angela Raspass | Business & Life Beyond 40 |inspiring Possibility

110 The power and value of Purpose, Vision & Mission Statements

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Synopsis

Late last year, I started feeling a little bit disconnected from my work. I was lacking a deep sense of purpose. I think we can have a love affair with our business. And just like with any relationship, our feelings can fluctuate. Sometimes we can disagree, and not feel quite so close. When I actually paused and had a look at why that was happening, I realised a likely reason was that I hadn’t actually articulated my purpose, my vision, my mission for my business in a really clear and tangible way. It was in my head, and it was definitely in my heart, but I hadn’t actually put it out on paper and put it in front of me where I could reconnect to it every day. We all have wobbly days in business, some really challenging times when things are not flowing the way you anticipated. You can be feeling disappointed, invisible, and wondering, is this all worth it, asking yourself why you’re actually doing this at all. It’s when you have these days that you want to be able to turn back to your purpose, your vision and