Profitablestylist.com Official Podcast

Bernard stresses the importance of believing in your worth as a stylist and the value of the service that you provide as key components in a successful business. Article from Doug: You Gotta Believe… As Business Development Manager for International Hairgoods,Iwas recently involved in a conversation with a retailer aboutwhatshe charges for hair and service. To my delight, I foundthisstudio’s price structure was very high end. When I complimentedthestudio owner, she responded “I believe I’m worth it!”Whatwonderful words of wisdom!   Unfortunately, I often find the opposite to be true. Somecommonresponses when discussing retail hair and service pricingwithstudios might be, “No one will pay that much for hair.” “Myarea isdifferent.” or “I’ll raise my price once I have experience.”Thesewords must surely be coming from a non-believer. Let’s take alookat each of these statements.   “No one will pay that muchforhair.”   What is having a full head of hair worth? A person with agreathead of hair might have a hard time