How To Sell Show

Your ability to close sales takes creativity Closing deals is all about creativity. You do have a base form of a sales process that you use. No two sales presentations play out the same exact way. Some of creativity in the sales process is 80/20 math. Some of the creative processes works in some instances but not in others.  What is a play or gambit in sales? When you look at your sales process you have a playbook. Each play you run has consequences that you have to deal with. Another way to explain a play is a "gambit". Whatever term you use you are still running a play. What you need to know is your buyer or buyers have playbooks and plays as well. You do need some flexibility to make your creativity to work. The best salespeople use base routines + creativity for their sucesss.  What is creativity in the closing process? Creativity is 2 ideas or more combined with some content left behind. When you take 2 winning ideas or a winning idea and a losing idea to be modified. When you meet with your buyers