The "daily Call" From Option Alpha: Options Trading | Stock Options | Stock Trading | Trading Online

Hey everyone. This is Kirk here again from Option Alpha and welcome back to the daily call. Today, we’re going to answer the question, “What is the difference between a full-service broker and a discount broker?” This question came up recently because of the podcast we just did a couple of days ago which is talking about all these commission-free brokers and now, we’re starting to see differentiations in marketing between one broker and another. Some brokers are saying, “Hey. We’re a full-service broker, so you definitely want to be with us.” Other brokers are saying, “Look. We’re a discount broker. You definitely want to be with us.” What’s the difference, right? Ultimately, every broker is a broker. It’s just the services that they offer and how they distinguish themselves or what names they call themselves. Full-service brokers tend to offer a more wide array of services and products, so they might offer financial planning or retirement planning or tax advice or regular portfolio updates and modeling or re