Insights With Trent Munday

The airline industry has been decimated by the COVID-19 crisis. There is an urgent need to re-think the traditional airline business model. Mark Ross-Smith suggested some time ago that Government-owned airlines could become marketing arms for their respective countries. And that looks like what Garuda Indonesia is doing.  The national carrier has announced they are merging with 8 other state-owned tourism companies. Interesting idea. Interesting times. #airlineindustry #businessmodels #marketing