Insights With Trent Munday

I've spoken with many people who blame Covid-19 for destroying their business. For many of them, that's only part of the story. The reality is, their business was struggling before the current Covid Crisis. But that's ok, as long as they use Covid-19 as the Catalyst to make the changes they've actually needed to make for some time. And the good news is that they now have the Cover they need to go ahead and try something new, without the fear of failure. Frankly speaking, they don't have much choice. Until Covid-19 they could've probably just kept plodding along for another year or two or more. But now, they must make changes. So, even though Covid-19 probably isn't really the Cause of many of the problems with many of our businesses, it absolutely can be the Catalyst for change AND, more importantly, it can give us the Cover we need to give it a go. #covid19 #businessmodelinnovation #stayagile